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Top YouTube Fitness Influencers to Follow in 2023
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Top YouTube Fitness Influencers to Follow in 2023

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Written By: Avanii
Lead Editor
Avanii
Lead Editor
Avanii Thakur is a social media and influencer marketing writer at Socially Powerful with a Master’s in Marketing and Brand Management. She combines academic training with experience in personal relations, influencer marketing campaigns, and editorial thought leadership to write content that cuts through the digital noise. Avanii develops trend-driven blogs, case studies, playbooks, and thought leadership pieces at Socially Powerful across industries like beauty, fashion, gaming, FMCG, and tech.
Reviewed By: Majid
Founder/CEO
Majid
Founder/CEO
Majid Bahi is a professional editor and content reviewer, who is known for his subject matter expertise in social and influencer marketing. He earned a Doctorate (EngD) in Bioelectronics from the University of Southampton, an academic achievement that equipped him with strong analytical and data-driven skills. At Socially Powerful, Majid serves as both Global CEO and an editor/reviewer, ensuring that the agency’s published insights meet the highest standards of quality
Edited By: James
Founder/Industry Expert
James
Founder/Industry Expert
James Hacking is a globally recognized influencer marketing expert, entrepreneur, content creator, and the founder of Socially Powerful, a leading social-first marketing agency. He is an influencer marketing industry expert who has a creative background as a content creator with nearly two decades of marketing and business experience.
Published Date: March 05th, 2021
Last Updated: February 03rd, 2026
8 min read

In today’s digital age, YouTube has become a powerhouse for fitness enthusiasts seeking motivation, knowledge, and guidance. With its vast array of fitness content, YouTube has paved the way for influential personalities to emerge as top male fitness influencers. 

In this blog post, we will highlight the exciting worlds of the best YouTube fitness influencers, delve into which of the platform’s features they can benefit from, and discuss how brands can leverage these opportunities. 

So, let’s dive in!

Ideal features for YouTube fitness influencers?

YouTube provides an exceptional platform for fitness influencers to share their expertise and inspire millions, worldwide. Its video-centric format allows influencers to demonstrate exercises, share workout routines, and offer valuable tips. Additionally, the platform’s search and recommendation algorithms help users discover relevant fitness content, making it easier for influencers to reach their target audience. Moreover, YouTube’s interactive features like comments, likes, and shares foster a sense of community and enable fitness enthusiasts to engage with their favorite influencers directly.

Collaborating with YouTube Fitness Influencers

Brands can tap into the immense potential of YouTube fitness influencers to promote their products or services. Collaborations with these influencers allow brands to reach a highly engaged and health-conscious audience. Influencers can showcase and endorse fitness equipment, apparel, supplements, and more, generating brand awareness and driving sales. Brands can approach fitness influencers for sponsored videos, product reviews, brand integrations, or even create joint content that aligns with their target audience’s interests.

The Top Male YouTube Fitness Influencers

ATHLEAN-X 

13.3M Subscribers, 2.3B Views, Joined Dec 16, 2006

THENX  

7.63M subscribers, 613M views, Joined Feb 5, 2013

Rohit Khatri Fitness  

4.97M subscribers, 369M views, Joined Dec 19, 2016

SixPackAbs.com 

4.6M subscribers, 582M views, Joined Dec 1, 2009

Calisthenicmovement 

4.12M subscribers, 487M views, Joined Mar 2, 2012

Bradley Martyn  

3.12M subscribers, 570M views, Joined Aug 20, 2014

Jeff Nippard 

3.77M subscribers, 426M views, Joined Apr 19, 2014

ScottHermanFitness 

2.77M subscribers, 636M views, Joined May 25, 2009

Simeon Panda 

2.74M subscribers, 214M views, Joined May 22, 2006

Buff Dudes 

2.61M subscribers, 481M views, Joined May 8, 2012

Kali Muscle 

3.31M subscribers, 775M views, Joined Apr 10, 2008

BroScienceLife 

2.52M subscribers, 461M views, Joined Dec 10, 2012

Guru Mann Fitness 

2.36M subscribers, 165M views, Joined Dec 5, 2015

MattDoesFitness 

2.21M subscribers, 363M views, Joined Mar 20, 2013

Fitmuscle TV

2.11M subscribers, 211M views, Joined Nov 30, 2016

STRENGTH CAMP 

1.77M subscribers, 398M views, Joined Mar 8, 2007

ABHINAV MAHAJAN 

1.92M subscribers, 130M views, Joined Sep 16, 2015

Fraser Wilson 

1.97M subscribers, 389M views, Joined Feb 1, 2012

FAQs

Which YouTubers should you follow for a good workout?

The YouTube fitness space is brimming with exceptional talent. Some top recommendations for an effective workout include ATHLEAN-X™, THENX, and Rohit Khatri Fitness. Each of them offer unique workout routines, expert advice, and motivational content to help you achieve your fitness goals.

How much money do YouTube fitness influencers make?

The earnings of YouTube fitness influencers vary based on factors such as channel size, engagement, sponsorships, and partnerships. Some successful fitness influencers can earn a substantial income ranging from thousands to millions of dollars, annually through ad revenue, brand collaborations, merchandise sales, and other monetization strategies.

Who is the most popular male fitness influencer?

The popularity of fitness influencers can fluctuate, but currently, ATHLEAN-X™ holds a significant presence as one of the top fitness YouTubers. His dedication to fitness, charismatic personality, and informative content have garnered a massive following and inspired countless individuals on their fitness journey.

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About the Author
Avanii
Social Media and Influencer Marketing Writer
Avanii Thakur is a social media and influencer marketing writer at Socially Powerful with a Master’s in Marketing and Brand Management. She combines academic training with experience in personal relations, influencer marketing campaigns, and editorial thought leadership to write content that cuts through the digital noise. Avanii develops trend-driven blogs, case studies, playbooks, and thought leadership pieces at Socially Powerful across industries like beauty, fashion, gaming, FMCG, and tech.
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