Socially Powerful, as a leading micro-influencer marketing agency, specializes in harnessing the mighty impact of micro-influencers for your brand’s success. We recognize the unique ability of micro-influencers to build genuine connections and trust within their niche communities. Our agency excels at creating strategic collaborations between brands and micro-influencers, who have smaller but highly engaged and loyal followings.
These micro-influencers provide brands with the authenticity and personal touch needed to resonate with specific target audiences. With data-driven insights and creative storytelling, we maximize your brand’s presence through the influence of micro-influencers, ensuring your products or services align seamlessly with the passions and interests of your niche audience.
Choose Socially Powerful to dive deep into micro-influencer marketing and establish meaningful connections that drive brand growth and loyalty.
WHAT ARE
MICRO INFLUENCERS
Micro influencers are internet personalities who have between 1,000 and 10,000 followers on social media. Micro influencer marketing provides hyper-targeted and engaged audiences and can have a more impactful influence than nano, macro and hero influencers. This makes them great tools for affiliate marketing programmes, by turning your biggest fans into your biggest assets.
Socially Powerful is a global micro influencer marketing agency that believes results are more important than followers. Our end-to-end influencer marketing agency applies a strategic approach to identify, brief, liaise and track the right micro-content creators for your brand. Micro influencers are available in all sectors, from fashion, beauty, lifestyle and fitness to gaming, sports, music, tech and automotive.
Micro influencers live on every social media platform and are significantly more accessible and relatable than celebrity and luxury influencers. As a micro influencer agency, our approach to finding the perfect micro influencers for your brand are based purely on channel and platform data. We don’t favour or represent select platforms, social accounts or influencers. We analyse audiences, behaviour, interaction and influencer content closely to ensure your brand achieves enhanced performance and results.
We use an up-to-date stack of industry-leading tools to inform our approach from Market Intelligence, Social Listening, Influencer Identification, Fraud & Suspicious Follower Detection and Tracking & Measuring. Together, this culminates in driving the most cost-effective KPIs available.
Having established a prominent global influencer marketing agency, micro-influencer marketing has been the cornerstone of our success from the very beginning. We've engaged in micro-influencer partnerships with renowned influencers across diverse platforms, including YouTube, TikTok, and Instagram, to promote some of the world's most iconic brands.
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Paid Social
Our digital marketing experts are dedicated to leveraging paid media strategies to elevate your music marketing campaigns, ensuring optimal results for your brand across all social platforms. We enhance your investment by curating compelling organic influencer content and expanding its reach to a wider audience on social media. On average, advertisements originating from music influencers' channels outperform brand-owned media by a staggering factor of 7X. We're here to demonstrate how we can harness this exceptional potential to amplify your influencer marketing efforts and drive substantial growth for your brand.
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Video Production
Our in-house Video Production company, Socially Powerful Studios, is committed to crafting dedicated videos and engaging social content tailored to micro-influencers. Creativity and performance are at the core of our productions. We specialise in creating captivating social content spanning TikTok, Instagram, YouTube, and various other social platforms. Our mission is to captivate audiences, foster positive sentiments, expand your follower base, and drive tangible results, including increased sales and brand growth, within the dynamic world of influencer marketing.
FAQ
Micro influencer marketing is the process of using social media influencer with 1,000 to 10,000 followers to promote your brand or products. It can involve brand collaborations, affiliate marketing or sponsorships. Micro influencer marketing uses hyper-targeted and engaged audiences that have a more impactful influence on consumers than nano, macro and hero influencers.
Micro influencers are social media profiles that have a hyper-engaged audience, and typically between 1,000 and 10,000 followers.
Micro influencers are internet personalities who have between 10,000 and 50,000 followers on social media. Micro influencer marketing provides hyper-targeted and engaged audiences and can have a more impactful influence than nano, macro and hero influencers. This makes them great tools for affiliate marketing programmes, by turning your biggest fans into your biggest assets.
An example of micro marketing is using creators and influencers who have between 10,000 and 50,000 followers. Micro marketing can be implemented on any platform, and offers incredible results. As a micro influencer agency, we use our own influencer platform to identify and vet micro influencers, ensuring each is considered with your brand’s ethos and messaging at the forefront.
Acting as your micro influencer marketing agency, we will find relevant influencers within your chosen niches and passion points. Micro influencer marketing generally offers exceptional engagement rates that are much higher than macro influencer marketing or hero influencer marketing.
We are a global affiliate influencer marketing agency. Powered by technology, we source influencers across all demographics, social platforms and their performance.
Let's talk about how we can help you conquer the world of affiliate influencer marketing.
We are a global B2B Influencer Marketing Agency. We enable businesses and brands to access powerful professional voices, to engage with B2B audiences across all social platforms.
Let's talk about how we can help you conquer the world of B2B influencer marketing.
We are a global sports influencer marketing agency. We enable brands to access the world of sports influencers, from the biggest names in the sporting world, to those pioneering new sectors.
Whether your business caters for mainstream sports or a much more niche pursuit, our global network of sports influencers can form a major part of your marketing strategy.
Since musicians are more likely to be followed on social media than politicians, we ensure our leading influencer agency finds the right Music Influencers to amplify your brand.
Our global network of Beauty Influencers mean more than makeup, they curate content that advocates self-esteem and social causes to build a strong sense of community.
Our global network of Technology Influencers know the importance of looking into the future to stay ahead of the competition when it comes to anything tech-related.
We'll show you how to start powerful conversation, drive social engagement, build your brand, hit sales targets or meet other goals you have, wherever you are in the world.
