Subscribe to our social & influencer marketing blogs to get latest update, news & insights

Instagram has over 1 billion monthly active users, 500 million of which check the platform every single day. It was also the platform where consumers spent most of their time during 2020. With such a large and active user base, it’s easy for businesses to get lost in the crowd. That’s where trends come in.  […]

In the current digital age, a strong social media presence is vital for brands to survive and triumph over competitors. However, a common misconception is that brands need to be active on all social media platforms. This is not the case. Sometimes, being active on all available social platforms can spread your brand and key […]

Back in February, TikTok was announced as a global sponsor of UEFA EURO 2020. TikTok is the first digital platform to partner with the Euros and aims to be a home for football fans to share their excitement as the tournament progresses.  Through its partnership with UEFA, TikTok is providing a place where fans can […]

Over the past month, Instagram has released several new updates across most of its features. In order to keep up with TikTok’s popularity and new e-commerce capabilities, Instagram has responded with a new Shop section in addition to Reels monetisation.  To keep you up to date with Instagram’s updates, we’ve compiled a list of the […]

In this day and age, it is crucial for businesses to become active on social media. This is because more than half of the world’s population are social media users, with 97% of marketers being active on social channels. Whilst having a presence on social media is an important aspect of social media marketing, going […]

This week we’ve seen Nandos rewarding over-65s, Instagram offering users the option to hide like counts and launching ‘Drops’, Esports popularity “only scratching the surface”, Magnum x Miley Cyrus, Stella Artois and chess?!  What is this? Each week, Socially Powerful get together and share industry news and what is inspiring us from The World of […]

The fashion industry is thriving, so it is no surprise that fashion is one of the most popular niches on social channels like Instagram. Known for its high-quality photos and aesthetic visuals, Instagram has created endless opportunities for fashion brands and fashion influencers alike to showcase their latest styles and fits. Instagram is not only […]

Fashion is a lucrative industry filled with creatives who love to express their personality through their outfits, so it is no surprise that fashion is one of the most popular niches on social media platforms like Instagram. Known for its high-quality photos and aesthetic visuals, Instagram has created endless opportunities for fashion brands and fashion […]

Gaming is one of the largest industries in the world, so it is no wonder that live streaming sites like Twitch are in high demand for avid gamers. The best gamers have made a huge success from showcasing their gaming skills on Twitch, with the top gaming influencers being some of the highest-paid internet stars […]

Clubhouse is the audio-based social media app that is generating a buzz online. However, the app is so exclusive that only its elite members have full access to Clubhouse and its features.  What exactly is Clubhouse? The invite-only app is currently a mystery to many. We have created a tell-all guide which reveals the different […]