Blog

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As the digital landscape continues to evolve at a breakneck pace, TikTok has emerged as a juggernaut in social media marketing. For businesses aiming to capture the zeitgeist of today's internet-savvy audience, mastering TikTok is not just an option—it's a necessity. But with great power comes […]

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As we step into 2024, the landscape of digital advertising continues to evolve at an unprecedented pace, making the choice of a paid media agency more crucial than ever. In this vibrant digital era, the right paid media agency can be the difference between a successful campaign and a missed opportun […]

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Each October, all of our favourite brands suddenly become fond of the spooky way of life.  Seasonal marketing has become almost too much to bear in recent years; Christmas products descending on us in September and brands rea […]

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What is your first year at Socially Powerful really like? We sat down with Josie Colvin to find out all the tips and tricks she learned along the way. Read on to find out what she had to say! When did you start working at SP? I started my role […]

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Fears of how AI will impact our lives are many. From replacing influencers to taking creative job roles, industries everywhere have been counting the ways the technology could impact their lives; for better or worse.  Yet, on […]

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Social media has become a powerful tool for connecting people across the globe, breaking down geographical barriers and allowing users to share experiences, cultures, and ideas in real time. Platforms like Instagram and TikTok provide features such as Stories, Live St […]

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Are you struggling to keep up with the ever-changing world of social media? From matchmaking on Google to Pepsi-chasing pizza deliveries, read on as we take a deep dive into the notable social updates throughout September that will get you up to speed in no time.  […]

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Los Angeles is home to a diverse and thriving community of influencers who shape trends across every industry, niche, and content type. From fashionistas and fitness gurus to tech experts and lifestyle creators, LA’s influencers bring creativity, authenticity, and a […]

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The skincare industry has gained immense popularity within recent years thanks to the emergence of Korean skincare in the West and an increase in Gen Z-driven brands. However, with this rise […]

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British influencers are not exactly few and far between on social media.  With billions of followers and millions of accounts, finding the perfect British influencers to add to your feed is not exactly an easy task.  […]