At Socially Powerful, influencer gifting forms a significant part of our influencer marketing agency’s approach, benefiting us and our clients. We provide solutions that connect brands with highly relevant influencers globally at speed and enable rapid influencer activation.
Powered by Aria, our cutting-edge influencer marketing technology, we offer influencer identification, streamlined outreach automation, relationship management and campaign tracking, ensuring a tailored approach for every campaign.
Our influencer gifting process provides stringent vetting from our extensive database of over 200 million influencers, expansive outreach initiatives, and detailed reporting mechanisms. We continually enhance earned media value through iterative optimisation, fostering enduring partnerships with influencers that bolster brand visibility and audience engagement with maximum efficiency.
Backed by our dedicated data and insights team, we meticulously track each campaign element, from initial outreach to post-performance analytics, providing our clients with comprehensive updates. With our technology, we capture every influencer post, ensuring nothing escapes our clients’ attention as we navigate every phase of the campaign journey.
Powered by our own influencer marketing technology, Aria, we have access to over 200 million influencer profiles across all social platforms for influencer gifting programmes.
Aria utilises prompt-based searching, which enables us to search for exactly what we're looking for, like a Google search, so we can pinpoint influencers to brand values in seconds.
Our technology scans images, so we can see content of what's in the picture, biographies for keywords, hashtags, captions and locations, making our influencer search the most powerful on the market and the ideal partner for influencer gifting programmes.
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Product Gifting
At Socially Powerful, we specialize in running influencer gifting programs for leading global brands, catering to both large-scale initiatives reaching thousands of influencers and emerging brands seeking to establish their presence.
Our comprehensive services cover every aspect of the influencer gifting process, seamlessly managing influencer sourcing, negotiations, bespoke gifting strategies, content posting, and performance tracking.
Whether your campaign targets local markets, spans across national territories, or operates on a global scale, we orchestrate the entire influencer gifting process, alleviating any potential headaches for your brand.
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Content Creation
In our influencer gifting campaigns, we uphold the principle of authenticity by ensuring that participating influencers are neither compensated nor obligated to create content or promote products positively on their social platforms. Their feedback remains entirely genuine and unbiased.
At Socially Powerful, we encourage creators to unleash their creativity, fully immerse themselves in the products they receive, and engage with the brand authentically. However, we cannot guarantee posting as it hinges on the organic engagement of the influencers.
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Reporting
Once influencers join our influencer gifting campaigns, they are seamlessly integrated into our advanced tracking technology. This enables us to monitor their posts meticulously, ensuring that any mention of the brand is promptly identified. This tracking process offers both us and your brand the assurance that all relevant content is captured, providing clear insights into the campaign's return on investment (ROI).
We're more than an influencer agency; we're your strategic partner in influencer marketing. With our leading technology, Aria, we customise influencer strategies to your goals, launching innovative campaigns that guarantee results.
From strategic planning to flawless execution, our collaborative approach ensures authentic brand narratives. We transform influencer communities into your brand advocates, connecting your brand across niche categories and diverse subcultures on social platforms.
At Socially Powerful, we know what it takes to cut through digital and social noise as a leading paid social agency.
In a world of distracted and ad-savvy audiences, our expert paid media team uses insight-driven strategies to engage your target audience on their preferred platforms, speaking their language.
Acknowledging the dynamic nature of social media, we continuously test when it comes to paid social to stay ahead of the curve and fine-tune campaigns to ensure your paid social efforts remain impactful and relevant.
We are a global leading social agency. Plain and simple, we understand attention.
In a world where social media never sleeps and dwindling attention spans, relevance is the most important commodity across social platforms; if you don’t move at the speed of culture, your brand will get lost in the noise. With our best-in-class social media marketing services, we’re marketing in real-time.
Through our community management and social media agency, we help clients BE culturally relevant and SHAPE culture for the audiences that follow them across all social media platforms.
Having built some of the most engaged and followed communities on social media platforms, we have a real-time connection to the culture of what is happening worldwide, making Socially Powerful the ideal choice for your next community management agency.
Socially Powerful Studios is our video production agency, specialising in attention-grabbing social content that provokes reactions.
Immersed in a media innovation community, our video production company creates unique original, branded, and social content for all mediums, including omnichannel campaigns, TV commercials, social media, and global brand experiences.
Social commerce has become huge part of our agency, where we create seamless social shoppable experiences across social platforms for brands, turning engagement into sales.
We understand that audiences spend more time on their mobile phones, constantly connected and plugged into social media, providing brands with the perfect opportunity where customers are most active and inspired, to turn social engagement into sales.
We'll show you how to start powerful conversation, drive social engagement, build your brand, hit sales targets or meet other goals you have, wherever you are in the world.
