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Apr 01 2021

Top 10 Female Fitness Influencers


In the midst of the global pandemic, the fitness industry has been thriving more than ever before. Millions of people around the world are inspired by their favourite fitness influencers to get into shape from the comfort of their own homes. Fitness influencers are recognised for being disciplined and motivated, which encourages their followers to adopt more active lifestyles. 

The fitness industry has also seen a rise in female fitness influencers. They are best known for creating workouts that are tailored to be completed at home. The best female influencers are experts in creating intense workout routines that get fast results without heavy weights and machinery. From athletes and bodybuilders, to models and yoga instructors, the fitness industry is full of influential women who change their followers’ lives for the better. 

Let’s take a look at the top female fitness influencers in 2021. 

Who are the top 10 female fitness influencers?

1. Cassey Ho


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A post shared by Cassey Ho (@blogilates)

Instagram followers: 2M

Cassey Ho is an American fitness influencer and Pilates instructor who got her start by posting her Pilates instructing videos to her YouTube channel, Blogilates. She has a unique style of Pilates workouts which focus on ab-chiselling, butt lifting and total body sculpting. Her YouTube content centres on ab challenges and fat-burning cardio workouts.

2. Massy Arias


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Instagram followers: 2.7M

Massy Arias is one of many women fitness influencers taking social media by storm. The Dominican fitness influencer focuses on a combination of different workouts including yoga, cardio and acrobatics. She always encourages her fans to find ways to congratulate themselves after working out.

3. Michelle Lewin


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A post shared by Michelle Lewin (@michelle_lewin)

Instagram followers: 13.7M

Michelle Lewin is considered one of the best female fitness influencers in the industry. The Venezuelan female fitness influencer posts a variety of Instagram Reels and posts of her workout routines. She became popular on the platform due to her genuine personality and easy-to-follow exercise videos. 

She has since released her own line of supplements as well as two apps, Fitplan and Mealplan, with the former focusing on personal trainer coaching exercises and the latter focusing on creating nutritional meals tailored to different dietary needs.

4. Kayla Itsines


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Instagram followers: 12.8M

Kayla Itsines is an Australian personal trainer, author and entrepreneur, and is deemed as one of the top female fitness influencers. She is the author of the ebook series, Bikini Body Guide, where she reveals her mission to help women become more confident in achieving their body goals. Kayla is also an avid YouTuber, where she regularly uploads workouts that focus on different body parts. Her YouTube videos are ideal for those stuck indoors, as the majority of her fitness videos require no equipment.

5. Adriene Mishler


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A post shared by Adriene Mishler (@adrienelouise)

Instagram followers: 1.2M

Adriene Mishler AKA Yoga With Adriene is an American yoga teacher, actress and entrepreneur who is also one of the hottest fitness influencers today. She is famous for her beginner-friendly yoga workouts on YouTube, and she has also been praised for her laidback teaching style. Since the start of the pandemic, Adriene’s YouTube channel has received a surge in subscribers due to viewers seeking at-home workouts during lockdown.

6. Melissa Alcantara


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A post shared by Melissa Alcantara (@fitgurlmel)

Instagram followers: 1.1M

Melissa Alcantara is an American personal trainer who has worked with the likes of Kim Kardashian. She began her own fitness journey after initially wanting to shed the weight she had gained during and after her pregnancy. Melissa is the author of Fit Girl: The Total Body Turnaround Program, where she shares tips about adopting a positive mindset.

7. Jen Selter


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A post shared by Jen Selter (@jenselter)

Instagram followers: 12.5M

Jen Selter is an American internet celebrity and fitness model. The female fitness influencer rose to fame on social media after posting a booty-boosting workout that went viral. Since then, Jen has built a community of followers on Instagram who are passionate about starting their own fitness journeys. Jen also enjoys offering her fans nutritional advice.

8. Emily Skye

Instagram followers: 2.5M

Emily Skye is one of the many female fitness influencers who inspire ordinary women to transform their minds and their bodies. The Australian fitness influencer encourages mothers to exercise during pregnancy. She stresses the importance of expecting mothers and new mothers to work at their own pace when exercising. After having her second child in 2020, Emily documented her own fitness journey, where she explained that she had set realistic goals for herself in terms of getting her pre-pregnancy body back.

9. Jessie Diaz-Herrera

Instagram followers: 22.3K

Jessie Diaz-Herrera is a female fitness influencer based in America. She is an advocate for celebrating bodies of all shapes and sizes within the fitness industry. Her mission is to inspire plus-sized women to feel confident to go to the gym and attend wellness events. Her Instagram content has a heavy focus on body positive dance classes.

10. Rachel Brathen


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Instagram followers: 2M

Rachel Brathen is a Swedish yoga teacher. She is also the author of the New York Times bestseller, Yoga Girl. She regularly posts her yoga sessions to Instagram where she encourages her supporters to practice yoga everyday. She also takes to Instagram to share her family life with her fans.

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