PROCUREMENT

Mum influencer marketing agency

Mom influencers are some of the most influential creators across social media.

With Socially Powerful you can tap into our global network of mom Influencers for your next product launch, new sales period or awareness campaign.

ENQUIRE NOW
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Why

Are mums so influential on social media?

Moms wield substantial influence on social media platforms, as evidenced by statistics highlighting their impact.

Socially Powerful understands the profound influence of moms on social media platforms like TikTok and Instagram. Moms’ relatable and authentic content, often centred around parenting and family life, strongly connects with audiences.

Their trustworthiness as sources of advice, engagement within niche communities, and ability to evoke emotions make them powerful influencers. We recognize that moms foster supportive online networks, offer practical tips, and excel in storytelling, keeping their followers engaged.

Our agency leverages this influence, helping brands tap into the relatability and authenticity of mom influencers to build genuine connections with audiences, drive engagement, and inspire trust, making Socially Powerful the go-to choice for impactful influencer marketing.

Why

You need an influencer marketing agency?

Creative

Award-Winning Agency

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Global

Award-Winning Agency

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Forbes

Award-Winning Founders

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01

Lifestyle Influencer Marketing

Having solidified our position as a leading global influencer marketing agency, mom influencer marketing has been a cornerstone of our operations since day one. We've fostered impactful collaborations with esteemed mom influencers across multiple platforms, including YouTube, TikTok, and Instagram, on behalf of some of the world's most recognized family and parenting brands. Our expansive network encompasses an array of mom influencers, ranging from seasoned experts to emerging voices who are shaping the parenting and family lifestyle landscape.




02

Paid Social

Our dedicated team of digital marketing experts specializes in harnessing paid media strategies to boost your visibility within the mom influencer sphere. At Socially Powerful, we're unwavering in our commitment to delivering exceptional results for both mom influencers and family-focused brands across a multitude of social platforms. Our unique approach revolves around harnessing the compelling content generated by authentic mom influencers and extending its reach to a broader audience through precise and targeted advertising.

It's worth noting that, on average, content originating from mom influencers garners a staggering 7 times more engagement than brand-owned media. Our mission is to showcase how we can tap into this immense potential, catapulting your campaigns and driving significant growth for your brand within the dynamic realm of mom influencer marketing.

03

Video Production

In tandem with our Video Production company, Socially Powerful Studios, we are fervently dedicated to producing captivating video content and crafting engaging social narratives tailored specifically for mom influencers. Creativity and performance are the cornerstones of our work, as we specialize in curating compelling social content across TikTok, Instagram, YouTube, and an array of other social platforms. Our ultimate mission is to captivate audiences, cultivate positive sentiments, broaden your follower base, and deliver tangible outcomes, which encompass everything from heightened sales to substantial brand expansion, all within the dynamic realm of mom influencer marketing.

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projects

Check out some of our latest work

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case study

32M

VIEWS

+400K

NEW FOLLOWERS

2M

LIKES

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Showing small businesses how to harness the power of TikTok
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case study

59M

REACH

1.5M

ENGAGEMENTS

20+

CREATORS

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Introducing luxury fragrance Azzaro to the TikTok community.
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case study

30M

IMPRESSIONS

15%

UPLIFT IN SALES

17M

REACH

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Raising awareness of The Body Shops brand activism in the Middle-East.
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case study

70M+

IMPRESSIONS

500+

COLLABORATIONS

SOLD OUT

PRODUCT LINES

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Raising new product awareness and selling out product lines for Tefal.
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case study

486%

FOLLOWERS

28M

MENTIONS

13M

VIEWS

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Leveraging TikTok to reinvent Medik8's Brand Image.
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case study

35M

VIEWS

3M

ENGAGEMENTS

50+

CREATORS

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Cross-channel global creator-led campaigns for IT Cosmetics.
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case study

500M+

IMPRESSIONS

15

COUNTRIES

MILLIONS

OF DOWNLOADS

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The Launch of TikTok in Western Markets.
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case study

13M

IMPRESSIONS

26M

AD PLACEMENT VIEWS

1.1M

STREAM FOLLOWERS

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Making Lenovo Legion stand out in a saturated gaming market.
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case study

4M+

VIEWS

3.5M

REACH

200+

ASSETS

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The Leffe Kitchen - The first ever cooking show on Instagram
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case study

1M

CLICKS

15M

VIEWS

500K

ENGAGEMENTS

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Recruiting a whole new generation of gym-goers.
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case study

13M

IMPRESSIONS

12M

VIEWS

50K

CLICKS

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Breaking boundaries for DAZN - the biggest sporting event post covid!
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case study

113%

FOLLOWER INCREASE

13%

ENGAGEMENT RATE

30K

AV VIDEO VIEWS

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Develop, manage and grow the ESL Gaming TikTok Channel.
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case study

20M

VIEWS

250K

CLICKS

$$M'S

EARNED MEDIA VALUE

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A world-first social marketing campaign for Xiaomi.
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Get in touch

We'll show you how to start powerful conversation, drive social engagement, build your brand, hit sales targets or meet other goals you have, wherever you are in the world.

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