PROCUREMENT

Lexi Mendiola – using social for empowerment!

Oct 04, 2018

Influencer News

Lexi Mendiola – using social for empowerment!

Today, we caught up with Lexi Mendiola, a 24 year old Instagrammer and Model from the USA. Lexi hit the headlines last year when she showcased her stretch marks and went viral. She gained huge notoriety and acclaim from global audiences.

Tell us about you, your background and how you came to start on social media?

Hey! I’m Lexi, and I’m a commercial model-slash-content creator from Manila, Philippines. I’ve been focusing more on social media these days, but I can definitely say that posting snippets of my work in modelling is what helped me get started online. People were interested in the behind-the-scenes snippets with a mix of my everyday life.

 Tell us about what you do on your social channels?

These days, I’m all about travelling! I love to be on the beach, so it’s a blessing that I currently live in a tropical country which almost feels like it has a beach or something similar to offer within a 10-mile radius.  I’m planning a few trips this year to colder climates though so we’ll see how that plays out with this tropical girl!

What social channel are you most passionate about and why?

Definitely Instagram. I’m just generally a more visual person, so creativity flows through this channel much easier for me. I’d love to get started on Youtube as well though, but still working up the courage for that! haha

 How often do you post and update your audience? What content works best for you?

 I try to update daily, or at least thrice a week at the very least. For me, definitely, travel/beach shots as I think my followers know that is what really makes me tick. It’s the most natural, I guess!

 How do you stand out on social media? What makes you different?

 I think what made me stand out was my courage to post about my stretch marks one day. I really didn’t see it coming but it was so well received around the world by People, Allure, the Today Show, Refinery29, Womanista, Yahoo!, among others, and my heart couldn’t be more full.

Are you friends with other influencers?

Definitely! I’ve come to know a lot of influencers through events and they’re some of the nicest people I’ve met.

 What are your ambitions with social media? Where do you want to take it?

Definitely to continue using it for empowerment and helping others build self-confidence. It’s just so important to love yourself and the skin you’re in, it’s the only body you’ve got so might as well embrace it 1000%!

 What brands have you worked with? 

I’ve worked with NIKE, McDonald’s, L’Oreal, Fujifilm, Pond’s, Burt’s Bees, Creamsilk, Crocs, San Miguel Beer, Philippine Airlines, Daniel Wellington, among other brands.

What’s the piece of content you’ve created you’re most proud of? Why? 

http://people.com/bodies/lexi-mendiola-tiger-stripes-swimsuit-photo/

Where can people follow you? 

Instagram.com/leximendi

Our Influencer marketing agency and Social agency are located worldwide, with our agency network based in the USA, UK, UAE and China.

If you want to receive our industry insights, visit our Influencer Marketing & Social Media blogs here.

@ Socially Powerful

[cta]

 

Popular Blogs

Most Popular Instagram Hashtags | Tiktok Hashtags | Instagram Monetization | Facebook Banner Size | Snapchat Influencers | Most Subscribed Youtubers | Best Time to Post on Youtube | UK Twitch Streamers | Female Twitch Streamers | Popular Tiktok Songs | Male Tiktok Influencers | Lgbtq Tiktok Influencers | The Rise and Fall of Clubhouse  | Influencer Marketing on Clubhouse | LiketoKnowit | Pretty Little Thing Instagram| Social Marketing Agency

 

Author

author image

James Hacking

Writer

Socially Powerful, founded in 2017, stood as pioneers of the influencer marketing industry. Today we are a global social marketing agency and technology company.

latest posts

Social And Influencer Marketing News + Insights

post image

May 23, 2024

Influencer Marketing Agency

InfluenceOptima: The Marketing Tech Stack Increasing E2E Influencer Marketing Efficiency

Read more
post image

May 23, 2024

Influencer Sessions

Influencer Sessions: Get To Know @yasmindan

Read more
post image

May 23, 2024

Marketing News

Perfectly Proud: How to Create Pride Advertising Campaigns That Resonate in 2024

Read more
post image

May 22, 2024

Marketing News

How Far Can Celebrity Endorsements Really Take A Brand?

Read more
post image
post icon

May 22, 2024

Influencer Marketing Agency

Top 20 TikTok Marketing Agencies in the U.S. in 2024

Read more
post image
post icon

May 22, 2024

Influencer Marketing Agency

Top 20 Social Media Marketing Agencies in the U.S. in 2024

Read more
View all blog posts chevron icon

Get in touch

We'll show you how to start powerful conversation, drive social engagement, build your brand, hit sales targets or meet other goals you have, wherever you are in the world.

Work with us chevron icon