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The Top 15 Daily Vloggers Nailing It On TikTok

Mar 08, 2021

Influencer News

The Top 15 Daily Vloggers Nailing It On TikTok

Vlogging has seen a rise in popularity across TikTok. 

Vloggers on TikTok have garnered an immense following due to them uploading daily videos showcasing their day-to-day lives. 

Younger audiences tend to gravitate towards these kinds of videos as they are more easily invested in other people’s lives than the older generations, whether it be something they can relate to or an insanely aesthetic, high-luxe lifestyle.

Recently, YouTube vlogging has diverged on to TikTok as platform superiority has drastically changed. 

The hashtags on TikTok display this, with #dayinmylife and #dailyvlog having a combined total of 35 billion views in contrast to YouTube, where vlogs make up only 32% of the types of videos uploaded onto the platform.

So let’s take a look at the vloggers on TikTok nailing this trend.

THE TOP 15 DAILY VLOGGERS ON TIKTOK

@claaaarke 

@claaaarke

day twoooo exploring portland, maine!! very chill day which is just what i needed ??‍♀️ #vlog

♬ original sound – clarke

Some of the best vloggers on TikTok produce vlogs similar to Clarke’s. With an engagement rate of 14%, Clarke posts daily videos which feature both the mundane and exciting aspects of her life. From making breakfast, to finishing the day at a high-end restaurant, Clarke films her videos with a voiceover explaining each task she filmed that day. 

@carlosdharrisjr

@carlosdharrisjr

One things for sure I’m getting my security deposit back on this apartment ?. On another note it’s been another successful week @COH is doing really well in daily sales and hitting our goals. As well as expanding our product line into lifestyle/ fitness. Business overall has been steady and I’m happy with life rn as I prepare for a new chapter on the west coast in October. No better feeling than a clean organized space to prepare for another successful week ???.

♬ original sound – Carlosdharrisjr

Carlos is well-known for his vlogs which feature aesthetically-pleasing shots of his daily routine in his London apartment. Vloggers on TikTok like Carlos are hugely popular for showcasing the best snippets of their aspirational lifestyles- his engagement rate of 6% is a testament to this.

@thatgirlmel3

@thatgirlmel3

spend the afternoon with me. Am I the only one who hates returning online orders? #dailyvlog #livingalone #asmrsounds #asmr #nightroutine

♬ You (feat. Bryson Tiller) – Lola Brooke

A few of the best vloggers on TikTok stick to one main aesthetic throughout their daily vlogs, and Mel is that girl. With an engagement rate of 12%, it’s no wonder vloggers like Mel are all over our FYP. Her vlogs all stick to the business girl aesthetic and showcase wellness, productivity and lifestyle snippets of her daily life.

@darcyomalley

@darcyomalley

♬ original sound – Darcy

Vloggers on TikTok don’t have to produce insanely aesthetic vlogs to perform well. Darcy has an engagement rate of 8% and shows a more realistic side to vlogging, featuring clips of her day which we can all relate to along with her humorous commentary.

@laura.henshaw

@laura.henshaw

london vlog!!!!!!!!! ??❤️ #ditl #dayinthelife #uk #travelvlog #besties #podcast #kicpod #kictok #running #hydepark #dailyvlog #vlog

♬ Perfect (Exceeder) – Vocal Club Mix – Mason & Princess Superstar

Many vloggers like Laura were previously on YouTube, however as displayed by Laura’s content and engagement rate of 5%, vlogs on TikTok simply perform better. She started uploading short vlogs to connect with her community last year and shares snippets of her life as a chief executive of a health app Keep It Cleaner.

@vanessafaga

@vanessafaga

slowing starting to feel better? #sickday #sickdayroutine #dailyvlog #vlog #fyp

♬ If We Ever Broke Up – Mae Stephens

Vanessa has an engagement rate of 16% and uploads aesthetic day-in-the-life videos ranging from her studying at uni, to having a cozy self-care evening at home. Vloggers on TikTok like Vanessa are popular due to their fast-paced editing style which features aesthetic shots of their day.

@meg.ofitness

@meg.ofitness

come run 5k with me guys????✨ #morningvlog

♬ original sound – Meg

As stated in her bio, Meg is a ‘wannabe wellness babe’ and films mini vlogs of her daily routines, which tend to receive on average 850K views. Her vlogs typically feature activities like attempting to run a 5k along with her funny yet relatable voiceovers.

@__destinylanae

@__destinylanae

Everyone spam @Panera Bread in the comments ? ? #girlnextdoor #panera #harvard #harvardmed #harvardmedicalschool #summer #summerresearch #research #medicalstudent #medstudent #medicalschool #medschool #student #trending #tiktok #views #fyp #fypシ #blackgirl #blackgirltiktok #blackwomenoftiktok #blackgirlmagic

♬ Girl Next Door (Sped Up) – Copperpot & My Babysitter’s a Vampire (Theme Song)

Destiny isn’t your average vlogger. Her videos have an engagement rate of 13% and showcase her extraordinary daily life, working as a neurosurgery student at Harvard university. Destiny’s content performs well not only because of her interesting life, but also because of her engaging transitions.

H3: @loviselohne

@loviselohne

Vlog from yesterday? Oliver is staying at my mom’s while I’m going to a festival (@Stavernfestivalen) iiii so excited? We’ve slept one night at @Mailen Simmenes’s cabin so that the car ride wouldn’t be too long. Driving all the way to where the festival is today. Gonna vlog everything!??? #diml #dayinmylife #travel #travelvlog #festival #kidsfree #momlife #momtok #fyp #foryou #roadtrip

♬ original sound – Lovise Lohne

Norwegian vlogger Lovise shares cozy vlogs of her life as a 20-year-old mother. Vloggers on TikTok who showcase their lives as parents like Lovise receive high engagement due to their wholesome family-oriented lifestyle, as reflected by Lovise’s videos receiving on average 500K views.

@stephinguyen

@stephinguyen

Been in the game for 5.5 years & now I’m a NP.. not a day goes by where I don’t enjoy putting in all this effort for work. It’s just my personal preference. It’s not right or wrong. Not wanting to do a full glam for work everday is also okay ? But to think nurses film their grwms on their days off is wildddd cause we don’t wanna cosplay on our off days lol #adayinmylife #nursepractitioner #np #workvlog #morningroutine #morningroutinebeforework #routines #dailyvlog #voiceovervlog #womeninhealthcare #nursetok

♬ Brunch (Lofi) – Muspace Lofi

Stephi’s vlogs have an engagement rate of 13% and display her not-so-average life as a ICU nurse mixed with relatable snippets of her running errands and her morning routine.

@kaylieestewart

@kaylieestewart

everyday is different but heres a day in my life as a full time content creator ?? #dayinmylife #dayinmylifeasainfluencer #contentcreator #dayinmylifevlog

♬ Sweet Sunset – Tollan Kim & dulai

Vloggers like Kaylie make up the majority of vloggers on TikTok. Kaylie posts her life as a full-time influencer, featuring a mix of chatty GRWMs and short snippets of her day; she receives on average 70K views.

@kristyklin

@kristyklin

welcome to my confusing post grad life ??? #realisticvlog #dayinmylife #early20s #livingwithparents #minisosanrio #vancouver

♬ Sugar Rush Ride – TOMORROW X TOGETHER

Kristy has an engagement rate of 8% and shares vlogs that look almost like diary entries of her daily life, featuring travel and general lifestyle content.

@jessquith

@jessquith

Spend the day with meeee ?? (filmed yesterday) love you all x #spendthedaywithme

♬ original sound – Jess

Jess’ vlogs receive 100K average views- she shares her relatable daily life with her loyal 162K followers.

@itstrenow

@itstrenow

Locked in on the 5-9 until it replaces the 9-5. #5to9afterthe9to5 #MensLifestyle #vlog

♬ I KNOW ? – Travis Scott

Tre produces high-quality vlogs and is known for his ‘clean’ business aesthetic. His motivational vlogs receive on average 150K views. 

@m.iles

@m.iles

the 3 stages of life; birth, editing spreadsheets, death

♬ Everybody Wants To Rule The World – Single Version – Tears For Fears

Miles’ vlogs display his daily life as an accountant in London. His witty voiceovers have earned him an engagement rate of 9%.

FAQs

Who are the most famous vloggers on TikTok?

The most famous vloggers on TikTok are:

@claaaarke

@carlosdharrisjr

@thatgirlmel3

@darcyomalley

@laura.henshaw

@vanessafaga

@meg.ofitness

@__destinylanae

@loviselohne

@stephinguyen

@kaylieestewart

@kristyklin

@jessquith

@itstrenow

@m.iles

Why is vlogging so popular?

Vlogging is popular because audiences- especially Gen Z- are interested in watching the daily lives of different people, no matter if the content shows a relatable or an unattainable lifestyle.

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James Hacking

Writer

Socially Powerful, founded in 2017, stood as pioneers of the influencer marketing industry. Today we are a global social marketing agency and technology company.

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