The Top 15 Daily Vloggers Nailing It On TikTok

Vlogging has seen a rise in popularity across TikTok. 

Vloggers on TikTok have garnered an immense following due to them uploading daily videos showcasing their day-to-day lives. 

Younger audiences tend to gravitate towards these kinds of videos as they are more easily invested in other people’s lives than the older generations, whether it be something they can relate to or an insanely aesthetic, high-luxe lifestyle.

Recently, YouTube vlogging has diverged on to TikTok as platform superiority has drastically changed. 

The hashtags on TikTok display this, with #dayinmylife and #dailyvlog having a combined total of 35 billion views in contrast to YouTube, where vlogs make up only 32% of the types of videos uploaded onto the platform.

So let’s take a look at the vloggers on TikTok nailing this trend.

THE TOP 15 DAILY VLOGGERS ON TIKTOK

@claaaarke 

Some of the best vloggers on TikTok produce vlogs similar to Clarke’s. With an engagement rate of 14%, Clarke posts daily videos which feature both the mundane and exciting aspects of her life. From making breakfast, to finishing the day at a high-end restaurant, Clarke films her videos with a voiceover explaining each task she filmed that day. 

@carlosdharrisjr

Carlos is well-known for his vlogs which feature aesthetically-pleasing shots of his daily routine in his London apartment. Vloggers on TikTok like Carlos are hugely popular for showcasing the best snippets of their aspirational lifestyles- his engagement rate of 6% is a testament to this.

@thatgirlmel3

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A few of the best vloggers on TikTok stick to one main aesthetic throughout their daily vlogs, and Mel is that girl. With an engagement rate of 12%, it’s no wonder vloggers like Mel are all over our FYP. Her vlogs all stick to the business girl aesthetic and showcase wellness, productivity and lifestyle snippets of her daily life.

@darcyomalley

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Vloggers on TikTok don’t have to produce insanely aesthetic vlogs to perform well. Darcy has an engagement rate of 8% and shows a more realistic side to vlogging, featuring clips of her day which we can all relate to along with her humorous commentary.

@laura.henshaw

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Many vloggers like Laura were previously on YouTube, however as displayed by Laura’s content and engagement rate of 5%, vlogs on TikTok simply perform better. She started uploading short vlogs to connect with her community last year and shares snippets of her life as a chief executive of a health app Keep It Cleaner.

@vanessafaga

Vanessa has an engagement rate of 16% and uploads aesthetic day-in-the-life videos ranging from her studying at uni, to having a cozy self-care evening at home. Vloggers on TikTok like Vanessa are popular due to their fast-paced editing style which features aesthetic shots of their day.

@meg.ofitness

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As stated in her bio, Meg is a ‘wannabe wellness babe’ and films mini vlogs of her daily routines, which tend to receive on average 850K views. Her vlogs typically feature activities like attempting to run a 5k along with her funny yet relatable voiceovers.

@__destinylanae

Destiny isn’t your average vlogger. Her videos have an engagement rate of 13% and showcase her extraordinary daily life, working as a neurosurgery student at Harvard university. Destiny’s content performs well not only because of her interesting life, but also because of her engaging transitions.

H3: @loviselohne

Norwegian vlogger Lovise shares cozy vlogs of her life as a 20-year-old mother. Vloggers on TikTok who showcase their lives as parents like Lovise receive high engagement due to their wholesome family-oriented lifestyle, as reflected by Lovise’s videos receiving on average 500K views.

@stephinguyen

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Stephi’s vlogs have an engagement rate of 13% and display her not-so-average life as a ICU nurse mixed with relatable snippets of her running errands and her morning routine.

@kaylieestewart

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Vloggers like Kaylie make up the majority of vloggers on TikTok. Kaylie posts her life as a full-time influencer, featuring a mix of chatty GRWMs and short snippets of her day; she receives on average 70K views.

@kristyklin

Kristy has an engagement rate of 8% and shares vlogs that look almost like diary entries of her daily life, featuring travel and general lifestyle content.

@jessquith

Jess’ vlogs receive 100K average views- she shares her relatable daily life with her loyal 162K followers.

@itstrenow

Tre produces high-quality vlogs and is known for his ‘clean’ business aesthetic. His motivational vlogs receive on average 150K views. 

@m.iles

Watch on TikTok

Miles’ vlogs display his daily life as an accountant in London. His witty voiceovers have earned him an engagement rate of 9%.

FAQs

Who are the most famous vloggers on TikTok?

The most famous vloggers on TikTok are:

@claaaarke

@carlosdharrisjr

@thatgirlmel3

@darcyomalley

@laura.henshaw

@vanessafaga

@meg.ofitness

@__destinylanae

@loviselohne

@stephinguyen

@kaylieestewart

@kristyklin

@jessquith

@itstrenow

@m.iles

Why is vlogging so popular?

Vlogging is popular because audiences- especially Gen Z- are interested in watching the daily lives of different people, no matter if the content shows a relatable or an unattainable lifestyle.

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