How YouTuber Max Fosh Became Richer Than Elon Musk

Feb 21, 2022


How YouTuber Max Fosh Became Richer Than Elon Musk

Elon Musk, with his nearly $300 billion fortune, is the richest person in the history of the world. Elon leads the fortune race by over $100 billion, with second place falling to the founder of Amazon: Jeff Bezos. 

So, it might come as a bit of a surprise when YouTuber Max Fosh became the world’s richest man for approximately seven minutes. 

Max Fosh is a British YouTuber with over 600K subscribers, over 330K followers on TikTok, and 102K followers on Instagram. His channel was formerly known as “Street Smart”, and was dedicated to a web series that interviewed pedestrians and university students, but he has recently begun to branch out towards other content (although his Street Smart format is still his main focus on TikTok). 

In one of his most recent videos, Max became the richest person in the world, with a net worth nearly double that of Elon Musk, but only for seven minutes. His video “I Became The World’s Richest Man For 7 Minutes”, saw Max exploit a market capitalisation loophole to create a company worth £500 billion. 

In the eight-and-a-half-minute-long video, he creates a company from scratch—Unlimited Money Limited. He also had to decide what the company was for, and decided on manufacturing macaroni, noodles, couscous and similar farinaceous products.

When it came to deciding shares, Max went with 10 billion. He said, “If I created and registered a company with 10 billion shares, and then sold one of those shares for 50 pounds, that would legally value my company at 500 billion pounds, thus making me the richest man in the world, absolutely decimating my nearest rival Elon Musk.” 

So, with shares decided and the company registered under Company House, Max took to the streets to find investors in Unlimited Money Limited. Max asked passersby if they would like to invest in his company, and finally finds his first investor. 

Two weeks later, Max hears back from a valuation advisor to confirm that the market cap of Unlimited Money Limited was assessed at 500 billion pounds. However, the euphoria of being the world’s richest man was short lived. 

The letter from the valuation advisor also added, “”Due to lack of revenue activity, there is a high likelihood that you are being accused of fraudulent activity. It is the reason we highly recommend Unlimited Money Limited is dissolved as a matter of urgency.”

Max Fosh realised that he needed to dissolve his company immediately as he was being accused of fraud by authorities in the UK.

After finding the one woman who purchased a share, he called a meeting to dissolve the company. 

The video on YouTube has more than 83K likes and over 1.2 million views. 

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James Hacking


Socially Powerful, founded in 2017, stood as pioneers of the influencer marketing industry. Today we are a global social marketing agency and technology company.

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