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The Top Sustainable Beauty Brands In The UK

May 21, 2024

Marketing News

The Top Sustainable Beauty Brands In The UK

In recent years, the beauty industry has witnessed a significant shift towards sustainability, driven by heightened consumer awareness and cause for concerns about the harm certain beauty products may be doing to our planet. The top sustainable beauty brands throughout the UK are here to help.

As the detrimental effects of these beauty products become increasingly apparent, consumers are seeking out alternatives that prioritize efficacy and are eco-conscious. This surge in demand for sustainability has spurred the emergence of some of the most sustainable beauty companies that pioneer progressive and sustainable beauty products.

In honour of World Environment Day, we have compiled a list of the best sustainable beauty brands UK markets are known for, which are committed to reducing their eco footprint while delivering high-quality skincare, haircare, and makeup products.

THE 15 TOP SUSTAINABLE BEAUTY BRANDS TO ADD TO YOUR FOLLOWING LIST

Neal’s Yard Remedies

Neal’s Yard Remedies is renowned for its organic skincare and holistic wellbeing products. With a commitment to sustainability ingrained in its ethos, it sources ethically and supports fair trade practices. As one of the top sustainable beauty brands, it prides itself in cruelty-free and organic skincare, body care, essential oils and supplements. They have over 144K followers on Instagram where they showcase their product range and wellbeing posts.

top sustainable beauty brands: Neal's Yard Remedies

BYBI Beauty

BYBI Beauty combines efficacy with sustainability, offering vegan and cruelty-free skincare solutions packaged in eco-friendly materials. Offering an abundance of clean skincare- including serums, moisturizers, and cleansers- the brand showcases the application methods of their products and educates on each product’s formula on their Instagram.

BYBI

Beauty Kitchen

Amongst the UK’s top sustainable beauty brands is Beauty Kitchen, which champions zero-waste beauty through its innovative approach to packaging and product formulations. The brand emphasizes natural ingredients within its sustainable skincare, haircare, and body care. On their Instagram page you’ll find fact-files on each product: what it does, what it’s made from and how to use it.

top sustainable beauty brands: Beauty Kitchen

UpCircle Beauty

UpCircle Beauty upcycles coffee grounds and other natural ingredients to create skincare products that are as effective as they are environmentally friendly. This brand has earned itself a place in this top sustainable beauty brands list as its unique process helps combat waste and recycles ingredients into coffee scrubs, face oils and serums. UpCircle Beauty posts DIY videos, new product releases and trending content to engage their audience of 116K followers on Instagram.

Upcircle Beauty

Ethique

Ethique is on a mission to eliminate plastic waste with its range of solid beauty bars, including shampoo, conditioner, and body wash, all packaged in compostable materials. They post on-trend content, how-to’s and bite-sized videos behind the scenes at their lab.

Ethique

REN Clean Skincare

REN Clean Skincare combines natural ingredients with advanced bio-actives to create effective skincare solutions that are free from harsh chemicals and environmentally damaging substances. The brand promotes clean skincare for all skin types and posts lush ASMR content of their products.

REN Clean Skincare

Bloomtown

Since witnessing the devastation caused by palm oil farming, Bloomtown creates sustainable, eco-friendly beauty products. Like many top sustainable beauty brands, their ethos revolves around reducing our reliance on palm oil practices, offering people safe and effective beauty products that don’t harm our planet. Their award-winning beauty range is cruelty-free, certified vegan and free from parabens, sulfates and other synthetic ingredients. 

top sustainable beauty brands: Bloomtown

Tata Harper Skincare

Tata Harper Skincare crafts luxury skincare products using natural and organic ingredients, with a focus on sustainable farming and manufacturing practices. Many top sustainable beauty brands like this one post about their high-performance skincare, including serums, moisturizers, and masks on their Instagram.

Tata Harper Skincare

Green People

Top sustainable beauty brands like Green People offer a wide range of certified organic skincare, haircare and sun care products, catering to various skin concerns and preferences while prioritizing sustainability. They post seasonal content (e.g. for Earth Day) and fact-files on their brand ambassadors to create a sense of authenticity to their audience.

Green People

Dr. Hauschka

Dr. Hauschka formulates natural and biodynamic skincare and bodycare products using ethically sourced botanical ingredients, adhering to strict sustainability standards. They showcase in-depth posts of their products’ formulations and wellbeing content on their page.

Dr. Hauschka

Pai Skincare

Pai Skincare specializes in sensitive skin solutions, crafting gentle and effective products using organic and sustainable ingredients, free from irritants and synthetic chemicals. They post product teasers, repost UGC content and before-and-afters using their products.

top sustainable beauty brands: Pai Skincare

Weleda

Weleda has been a pioneer in natural cosmetics for nearly a century, offering plant-based skincare and body care products that promote harmony between people and nature. Their feed consists of eco-friendly and wellbeing content as well as facts about their products.

Weleda

Odylique

Some top sustainable beauty brands like Odylique specialize in organic skincare and haircare formulated with ethically sourced botanicals, catering to sensitive and allergy-prone skin types while minimizing environmental impact. Their social media content consists of posts about nature, their products’ ingredients and behind the scenes.

Odylique

Bulldog Skincare

Bulldog Skincare is committed to offering effective skincare solutions for men that are cruelty-free, vegan, and packed with natural ingredients. Their product range includes cleansers, moisturizers, and shaving products for men. On their Instagram, you can find content about sports as well as simple but eye-catching product flatlays and facts about each product.

Bulldog Skincare

Evolve Beauty

Evolve Beauty creates artisanal, handcrafted skincare, haircare and body care products using natural ingredients, with a focus on sustainability, transparency, and ethical production methods. They show product how-to’s, before-and-afters and ASMR product shots on their Instagram.

top sustainable beauty brands: Evolve Beauty

FAQs

What is sustainable beauty?

Sustainable beauty focuses on eco-friendly practices in the beauty industry, including using natural, ethically sourced ingredients, reducing waste, and minimizing carbon footprints.

Why is sustainable beauty important?

Sustainable beauty is important because it reduces environmental impact, promotes ethical practices, helps preserve natural resources and protects our planet for future generations to come.

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@sociallypowerful

Author

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Shannon Maher

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