Micro influencers are social media profiles that have between 1,000 and 10,000 followers. These influencers have hyper-engaged and specific audiences, meaning micro influencer marketing can have a bigger influence than hero and macro influencers. They have a higher follower count than nano influencers, and can be great assets when it comes to affiliate marketing programmes; you can turn your biggest fans into your biggest assets. Micro influencers are more accessible and relatable than celebrity or luxury influencers.
Socially Powerful is a micro influencer agency in the USA that provides end-to-end influencer marketing by applying a strategic approach to identify, brief, liaise and track the perfect micro influencers for your brand. We are a global micro influencer marketing agency that believes results are more important than followers.
Micro influencers live on every social media platform and are available in all sectors, from fashion, beauty, lifestyle and fitness to gaming, sports, music, tech and automotive. We base our approach to finding the best micro influencers for your brand on channel and platform data. We analyze audiences, engagement and interactions, and content produced closely to ensure your brand will be able to achieve enhanced performance and results. We are unbiased, meaning we don’t favor or represent specific platforms or influencers.
Our stack of industry-leading tools is up-to-date and includes Market Intelligence, Social Listening, Influencer Identification, Fraud & Suspicious Follower Detection and Tracking & Measuring. Combined, these culminate in driving the most cost-effective KPIs available.
Micro influencer marketing in the US is influencer marketing using influencers with 1,000 to 10,000 followers. These partnerships can involve brand collaborations, affiliate marketing or content sponsorships to promote your brand or products.
Micro influencers are social media profiles that have between 1,000 and 10,000 followers. These influencers have hyper-engaged and specific audiences, meaning micro influencer marketing can have a bigger influence than hero and macro influencers.
A micro influencer has between 1,000 and 10,000 followers. They are considered experts within their niches, and are available in all industries from fashion and beauty to gaming and technology. Micro influencers have hyper-engaged audiences and high engagement rates.