Social Media Platforms

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Instagram analytics - the unsung heroes of the Instagram marketing game. These vital metrics can show how effective marketing campaigns are on the platform. Ranging from engagement to audience demographics, […]

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If you possess any sort of creative bone in your body, there’s a high chance you can use it to earn yourself some extra cash on social media. Though YouTube remains on top when it comes to social media earnings, Instagram follows closely behind with TikTok and its n […]

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With 1.1 billion monthly active users, it's no wonder every marketer's dream is to go viral on TikTok. Yet with the sheer amount of content uploaded on the supremely popular app, making certain your audience actually sees all […]

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Compared to older generations, Gen Z’s shopping and purchase preferences can be a little conflicting to marketers, with 52% preferring to shop online and a close 48% preferring an in-store experience. However, as the recipients and hoarders of the latest and greates […]

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Perhaps due to its uncanny ability to make the hours tick by, TikTok has had users in a tight grip ever since its inception. Thanks to this, successfully launching a TikTok campaign is more common than not. WHY IS IT WORTH LAUNCHING TIKTOK CAMPA […]

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Everyone knows that the best place to get sewing inspiration, thrift find envy, or gorgeous OOTDs is TikTok. The sustainable fashion community on TikTok continues to grow day by day, with an increasing number of consumers choosing to make the move towards eco-conscious fa […]

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Digital platforms like Facebook, X, and Google have become key players in shaping how people communicate and gather information. However, with the responsibility of providing such important connections and news, comes the even greater task of warding off those who wis […]

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Have you considered TikTok in your creative marketing strategy yet? Why not join the most creative brands on TikTok? Whilst TikTok can definitely seem like a mixing pot of UGC and random trends, its massive popularity and vide […]