Marketing News

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Don your rainbow leotard and slip on your hot pink platform crocs, Pride is almost here. Which means, Pride campaigns.  Joining in on the Pride fun has long been a great way for brands to raise awareness for LGBTQIA+ issues a […]

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Running a successful influencer seeding campaign is no small feat.  Yet, it is one of the best, most effective ways to form long-term relationships with influencers and gain authentic brand ambassadors.  […]

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For years, marketers have been using a predetermined consumer path to model their marketing practices off. Yet, Gen Z has completely destroyed this traditional manner of thinking. Creating an entirely new way to ace Gen Z marketi […]

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Unless you’ve been living under a rock for the past two weeks, you’ll know that here, at Socially Powerful, we have launched a brand new AI-powered influencer discovery technology called […]

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What do the Met Gala and Super Bowl have in common? Evidently, their ability to score big with the latest trends in fashion. While American football doesn’t typically scream fashion, given its attractiveness to burly, bald, […]

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By shifting the current model of influencer technology behind paywalls into a perpetually free product, Socially Powerful’s Aria poses an implicit challenge to the status quo. […]

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We have an exciting announcement! If you are reading this post, then this relates to you, so stay with us as we unveil a game changer in influencer marketing.  […]

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With Aria, we take diverse influencer discovery to the next level. Offering access to over 200M influencer profiles, you have the world of influencers at your fingertips. […]