Marketing News

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Threads is still in its infancy. Unfortunately a lot of features are yet to be implemented when it comes to improving discoverability for brands, creators and communities.  Features such as hashtags, a trending conversations […]

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X marketing campaigns are a great way to keep your audience informed about important topics and current affairs all while promoting your brand’s products/services. X is a text-based con […]

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We are genetically wired for interaction. Pre-internet, interactions happened in-person, but with the digitisation of the world, the majority of us have grown accustomed to them happening online. The new kid on the block, Thre […]

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If you haven’t quite nailed TikTok marketing campaigns just yet, don’t fret too much, because there’s no method to the madness. Some brands, however, are leaning into TikTok so heavily […]

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TikTok’s social commerce push has been in the news frequently as of recent, and the latest update is that the platform hopes to close out 2023 with a whopping $20 billion in retail sales—a 300% increase, from just under $5 billion in sales last year.  […]

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Now is a better time than ever to take advantage of the opportunities within influencer marketing. A successful influencer marketing campaign can be measured by the following components. Firstly, ensure you set goals for your […]

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Instagram Reels vs. TikTok is a hotly debated topic.  Harnessing the power of short-form video is a skill essential to all marketers looking to make a mark on the online world, but which […]

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Selling itself as the “most rewarding gaming and live streaming platform”, Kick’s integration into the gaming and streaming industries has been nothing short of head-turning.  Backed by the co-founders of the popular ga […]