Industry Trends

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Love it or hate it, Valentine’s Day offers couples a prime opportunity to captivate audiences and foster engagement on TikTok. With its diverse user base and penchant for trending content, TikTok provides couples with a dyna […]

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In the major update no one saw coming, we now have celebrities and brands on BeReal.  The popular social media platform announced last week that it will now be allowing both celebrities and […]

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Thanks to TikTok, renewed interests in forgotten hobbies are finally being surfaced. From crochet and cameras, to bullet journals and baking, the likelihood is that you’ve stumbled across a TikTok video in recent months that’s sent a blast from the past and reigni […]

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As we usher in the new year, the beauty world anticipates an array of exciting trends poised to take centre stage. From the revival of “2016 makeup” to bow stacking, the spring 2024 beauty trends promise a fusion of tradition and experimentation.  […]

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It’s 2024, and that means everyone and anyone can be as stylish as they like; enter fashion influencers over 40.  Long gone are the days of the fashion industry being exclusively for one sector of the popul […]

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Nothing says Spring like a full wardrobe of the hottest new trends. Still hot on the heels of fashion week, our For You Pages have been absolutely blooming with all the best spring fashion trends for 2024. From teeny tiny shorts to big, bold coats, this Spring truly has something for ever […]

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As social media continues to evolve, advertisers face new challenges and opportunities when it comes to boosting engagement, awareness and sales. Many have turned to paid advertising to speed up their results, but influencer marketing has clawed its way through the ra […]

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Veganuary has rolled around once again, feeding our socials with heaps of tasty, new recipes to try in a bid to explore healthier alternatives in the new year. What began in 2014 as a challenge to get more people to try a vegan diet for just 31 days, has now become a global phenomenon wit […]