Industry Trends

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It’s easy to forget just how ‘new’ wellness culture really is, particularly for younger generations who spend a lot of their spare time on social media. For these people, the concept o […]

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Festival season is here, and that means it's time to pull out your craziest, most whimsical festival beauty trends. For the top […]

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Once upon a time, celebrity involvement in the beauty industry began and ended with the assignment of their face to a fragrance ad campaign or two. Fast forward several years and celebrities are now becoming the face of their […]

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Welcome to our comprehensive guide to the most-anticipated summer 2024 beauty trends! As the sun shines brighter and the days get longer, it's time to refresh your beauty routine with the la […]

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It is not groundbreaking to announce that modern consumers demand transparency from the brands they engage with.  For years now, consumers have been showing an increasing desire for brands to be authentic, genuine, human led, […]

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What is Substack? It seems this question is getting asked more and more of late by brands and content creators alike.  Whilst the platform has been around for some time now, Substack has […]

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The Spill app success story has left many bewildered. When Alphonzo Terrell received an email from X on November 4th, 2023 telling him he was amongst the 3,700 other employees being let go, he knew just what to do.  Terrel […]

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