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Weekly Marketing News, 12th November 2021
Who's behind the '1 tree for every pet picture' trend? YouTube hiding Dislikes, Instagram launches social reality series, Nike trademarks virtual goods and Aldi's 'A Christmas Carrot'.
What is this?
Each week, S […]
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Nov 11, 2021
Industry Trends
How Car Brands Can Use TikTok
If you think of a car advert, your mind probably goes to luscious green scenery with a shiny car winding through remote mountain roads. Or maybe you think of neon city lights and smooth roads? Either way, with a varying combination of these features, you’ve probably […]
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Nov 08, 2021
Industry Trends
Using Live Streaming To Drive An Omnichannel Strategy
As the “new normal” becomes simply “normal”, the retail industry has readjusted to post-pandemic consumer habits. So, what does normal look like?
New research shows that consumers aren’t necessarily prioritising ei […]
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Nov 08, 2021
Marketing News
Weekly Marketing News, 5th November 2021
TikTok increases caption limit, Pinterest launches live shoppable content, the rise of the super app, Instagram's new 'Add Yours' feature, Amazon wants to reinvent radio.
What is this?
Each week, Socially Powe […]
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Weekly Marketing News, 29th October 2021
Instagram Story links for everyone! New creator monetization options for TikTok and IG, Burger King give away free meals at 3am, Whatsapp Shopping Collections and War photographers go inside Call of Duty.
What is this?
[…]
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The Age of the Super App
Super apps provide a dizzying array of services, all in a one-stop-shop on your phone’s home screen. Popular in Asia and Latin America, super apps such as WeChar, Grab and Kakao have become ingrained into people’s everyday lives thanks to their convenience and ver […]
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Oct 21, 2021
Social Commerce
The Future of Fashion is Digital
Technology is developing at an incredible rate. With social media platforms offering in-app shopping, Facebook and Snapchat’s AR glasses, AR in retail stores and live shopping platforms, the Metaverse is creeping closer and closer with each incremental innovation. W […]
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Oct 20, 2021
Industry Trends
Top 10 Gaming Discord Servers
Discord is a free voice, video and text chat app that’s used by millions of people all over the world to virtually hang out with their friends and communities. Discord users can download the app on their mobile devices or PCs to keep conversations going on the move. […]
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