Social Media Platforms

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In an age dominated by social media, influencers have become pivotal to the fashion and beauty industries. From product reviews to expert styling tips, they are the modern go-to for consumers seeking authentic guidance. Platforms like Instagram, TikTok, and YouTube ha […]

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In the ever-evolving world of social media, TikTok has become more than just a platform for viral dances and catchy sound bites—it's home to a vast range of niche communities where users bond over shared interests, experiences, and cultures. These micro-communities, […]

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“Booktok recommendations 2024” is one of the most entered search terms this month, and it's not hard to see why.  #booktok has officially taken […]

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New York City has always been a vibrant hub of creativity, culture, and diversity. From the early days of Ellis Island to the present, the city has attracted dreamers, innovators, and trendsetters from around the world. Its iconic skyline, bustling streets, and rich h […]

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Skin care brands have become one of the most popular creators on social media in recent years.  Younger consumers, especially Gen-Z, have well and truly established their love of the ski […]

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TikTok has revolutionised the beauty industry by becoming the go-to platform for discovering new beauty products. With its engagement-based algorithm, short-form videos, and influential creators, TikTok is now a powerful platform for beauty brands to capitalise on. Wh […]

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Tubular Labs has officially published its latest H2 2024 State of Social Report, and we have been dying to sink out teeth into it.  Each year, Tubu […]

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Luxury brands have recognised the potential of using  Instagram for business to connect with affluent consumers, build brand prestige, and showcase the exclusive nature of their products. W […]