Social Media Marketing News

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If you're reading this, chances are you're looking to create an influencer marketing strategy. And if you're looking to create an influencer marketing strategy, chances are you're feeling a little bit lost.  Don't worry—you […]

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When it comes down to it, social media marketers all covet the same thing - getting as many eyes on your content as possible.  But how do you track this? There are a large variety of metrics that can aid you in your mission t […]

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The amazing benefits of social media marketing are continuously boasted within the marketing community. With the world practically revolving around it, social media allows your brand to be seen by millions of people at all times of the day.  […]

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A recent trend we have seen from various social media platforms is the introduction of paid subscriptions. This is where creators and influencers can offer fans and followers exclusive features and subscriber-only content for a monthly fee.  […]

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A TikTok marketing strategy refers to the use of the popular social media platform TikTok as a marketing channel to promote products, services, or brands in a calculated manner.  […]

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It’s safe to say that the various types of social media marketing available can be overwhelming. With so many platforms, demographics and media formats to consider, finding the basis for a social media marketing strategy can be tough.  […]

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When you’re managing multiple social media accounts, the constant flow of content can be overwhelming. It’s easy to get lost in the everyday demands of running a social media account. While having a responsive social media pr […]

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When reevaluating or creating your social media strategy, it’s a good idea to know the main social media statistics worldwide to inform your decisions. Social media has completely changed […]