Social Media Marketing News

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SEO is a core digital marketing strategy that should be utilised by every marketer or business. Given that SEO boosts brand awareness and reaches more consumers, it is no wonder that SEO is an integral part of digital marketing strategies for most brands. Companies th […]

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On-demand delivery services have gradually become an integral part of modern life. The convenience and safety of delivery apps throughout the pandemic meant consumers were able to access their daily and weekly necessities and luxuries safely from their homes at a time […]

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Podcasts have become one of the most popular forms of on-demand entertainment for consumers. They are a form of on-demand radio that listeners can download or stream from a mobile or computer device. Podcasts aren’t constricted by FCC regulations or stream length, a […]

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LinkedIn is one of the most popular social media platforms today. With 756 million members across the globe, LinkedIn is a social channel that is dominated by senior working professionals, businesses, and university graduates. Hashtags are commonly used across major s […]

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In this day and age, social media marketing is crucial for marketers to promote their businesses. Due to the fact that we live in a society that is dependent on technology, it is no surprise that 97% of marketers are active on social media. Social networking sites are […]

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What is Twitter? Twitter is a major social media platform that boasts 353 million monthly active users. With over 500 million tweets being uploaded to the site each day, it is no wonder that there are several benefits of Twitter for business. Twitter a […]

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As discussed in our introduction to affiliate influencer marketing, affiliate influencer mar […]

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Social media marketing is arguably the best way for brands to promote brand awareness and increase sales. From advertising to customer feedback, the best social media campaigns provide brands with endless opportunities to not only increase the visibility of their prod […]