Social Media Marketing News

`

Following a busy fashion month in September, October was go-go-go in the fashion world. We’ve rounded up the key highlights you need to know for this month.  Keep reading to find out who’s been busy!  […]

`

Welcome back to another beauty roundup! Every month we round up our favourite ads, campaigns, trends, and creators from the social media beauty industry.  So, who’s been busy in the beauty world this month?   […]

`

A new month means new platform updates. What are the key social media updates you need to be aware of? TikTok Updates TikTok tests “Nearby” content feed TikTok recently confirmed i […]

`

A new month means new platform updates. What are the key social media updates you need to be aware of? TikTok Updates TikTok launches new research initiative As a result of increasing […]

`

Half a decade ago it seemed that the term “influencer marketing” was just a business buzzword that wouldn’t amount to much. No one realised that it was set to be worth $15 million in 2022.  Now that marketers are aware […]

`

They’re beguiling, they’re boujee and they’re the face of some of the most successful marketing campaigns on social media. They are beauty influencers!  Dominating every platform, the power […]

`

For those of you who still aren’t familiar with the term ‘influencer marketing’, we are here to take you out of that shell you’ve been inhabiting and guide you into the modern, digital era. Of course knowing the ins an […]

`

Gone are the days where huge macro influencers reign supreme. If 2023 has taught us anything about influencer marketing, it’s that audiences prefer smaller, niche influencers who promote products they actually use, love and […]