Influencer News

`

Instagram has introduced a new Paid Partnership Label and publishing feature. What is it, and how does it work?  The Paid Partnership Label is exactly what it sounds like—a label informing your followers the published conte […]

`

Influencer marketing is not a new idea. In fact, if we trace its origins back, we will find ourselves […]

`

Recently, there’s been a huge spike in popularity among micro influencers. Micro influencers on Instagram have piqued marketers’ interests thanks to their high engagement rates, niche […]

`

The IT industry believes that technology begins to obsolete itself every 18 months, and has done for the last 50 years. Because of this, trying to understand what purchases to make while ensuring that the product is not going to become outdated before you can press †[…]

`

Unless you’ve been living under a rock, you will have heard of the new social platform leading the charge back towards online authenticity. Aptly named BeReal, this platform sends its users a notification, and within 2 minutes they must share pictures (taken simulta […]

`

Gone are the days where huge macro influencers reign supreme. If 2023 has taught us anything about influencer marketing, it’s that audiences prefer smaller, niche influencers who promote products they actually use, love and […]

`

Artificial intelligence—yes, you read that right—probably isn’t what you once thought it was, and we bet some of you didn’t think it would exist during your lifetime either.  Though we’re still a few years away from […]

`

Convincing consumers to invest in your products is no easy task, but luckily for you, we live in the digital age where you don’t have to do it yourself any more. With influencer marketing taking the world by storm, many brands are now seeking refuge in using social […]