Influencer News

`

Niche interests, cultures, and communities have always been enticing vessels for brands to influence audiences, but they’ve never been more important than now. Gen Z is a fluid generation, with interests and values evolving regularly. For Gen Z, popular culture is o […]

`

The not-so-secret power of influencers has impacted every crevice of the online marketing realm. Their contribution to social media campaigns has fuelled brand success all over the world and shows no signs of slowing down.  B […]

`

Generation Z. Gen Z. The digital natives. Zoomers. Gen We.  A cohort of many names. Whatever name you know this cohort by, one thing is indisputable: they’re disrupting everything […]

`

We caught up with Instagram’s favourite ballerina, Alison (@alisoneager). Accumulating 85.2K followers on […]

`

We caught up with Frankie Vu—found on Instagram under @frankiehv23.  1. Tell us about your background […]

`

At this point, it’s impossible to deny the dominance social media has over consumers. While it has long been recognised as a key communication tool for users—particularly Gen Z and Millennials—it has transcended this function to become a source of entertainment […]

`

Fashion weeks and the famed “front row” used to be synonymous with the most elite members of the fashion world. But with the rise of social media, these exclusive events have been opened to the masses.  Social media has p […]

`

A little under two decades ago, restaurant-quality meal deliveries were pretty much limited to foods like pizza and chinese takeaway. Today, we seem to have more food options than time in the day to eat them all and that is why the food delivery global market sits at […]