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Nov 18, 2024
Marketing News
Here's How Dove Successfully Went On Tour With Charli XCX
Event marketing has become a cornerstone for brands looking to make a splash. Concerts, in particular, provide an opportunity for brands to reach a guaranteed crowd while benefiting from the star power of the artists involved.
[…]
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SP Diaries #19: Shriya Kotak, Account Manager
When did you start working at SP?
I joined SP in July of this year.
What is your role?
I’m an Account Manager.
What does that entail?
[…]
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InfluenceOptima: Revolutionising Influencer Marketing through Strategic Partnerships
In a world where precision and efficiency define successful marketing, InfluenceOptima leads the charge, fuelled by partnerships.
At its core, InfluenceOptima is a cutting-edge influencer marketing and measurement technology s […]
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Nov 07, 2024
Marketing News
Here's How Fandom Marketing Can Power Your Global Strategy
Anyone familiar with marketing knows that selling a product means connecting with the right audience through precise messaging. Whether it’s a 30-second TV commercial or a quick TikTok ad featuring a well-known celebrity, a targeted campaign resonates best when it s […]
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How To Run A Political Gen Z Marketing Strategy The Right Way
The U.S Presidential election is right around the corner and this one has been quite the journey.
For those who are not caught up on the circus that is American Politics, here's what you need to know: Vice President Kamala H […]
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SP Diaries #18: Maya Mehlman, Intern
When did you start working at SP?
I started working at SP in the beginning of June 2024
What is your role?
I am currently an intern at Socially Powerful that lasts for six months before I (hop […]
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Oct 18, 2024
Social Media Platforms
What Is Mormon MomTok Really Teaching Us About The Nature Of TikTok Communities?
In the ever-evolving world of social media, TikTok has become more than just a platform for viral dances and catchy sound bites—it's home to a vast range of niche communities where users bond over shared interests, experiences, and cultures. These micro-communities, […]
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SP Diaries #17: Robbie Sheaves, Intern
Here at Socially Powerful, we welcome plenty of new faces every few months.
Our successful internship program sees newly graduated students test out the marketing industry for six months, before potentially joining our office.
These six months are full of learning, growing, and team work.
L […]
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