Blog

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When designing any aspect of your business—physical and digital—you need to consider who will be using, viewing and buying. A website isn’t just a website; it’s a tool to help convert browsers to buyers. An outdated or confusing website design means a customer […]

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Social media has become one of the most influential marketing strategies available to businesses today. A social media strategy is a document summarising your social media goals, […]

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With TikTok continuing to take over the planet and social media sphere, one of the things that you’ll need to know if you want to capitalise on this is the correct TikTok video size. Havin […]

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Twitter launched Fleets globally in November 2020. The ephemeral tweeting feature was created with the intention of allowing users to share their fleeting thoughts with their followers for 24 hours.  Twitter serves as a publi […]

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Facebook is the most popular social network in the world with more than 2.8 billion people using the platform every month. It’s a prime location to natively target consumers that are using the platform to connect, watch videos and share their own content.  […]

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This week we’ve seen a Twitter pilot shopping, IG Story link stickers, more TikTok livestreaming, Facebook's Ray-Ban smartglasses, consumers loyal when treated as individuals and people turning themselves into cartoon characters on Zoom. What is this? […]

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Twitter has over 145 million daily active users and yet many businesses don’t have an active Twitter marketing strategy. It is the fifth most popular social media network and is a goldmine for customer insights, brand building opportunities and creating a loyal fanb […]

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Livestream shopping was given a new lease of life during the pandemic with retailers and influencers leaning into the new craze for video entertainment. As consumers were kept away from physical stores, the surge of ecommerce activity and sales resulted in more live s […]