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See what Socially Powerful is talking about and what's happening in the world of social media marketing!

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Jan 11, 2022

Marketing News

CES 2022 Roundup

The CES (Consumer Electronics Show) made its in-person comeback last week, with tech brands of all sizes showing up to show off their exciting new products. The show returned to Las Vegas following the digital-only show in 2021, although several tech giants and media […]

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Jan 11, 2022

Marketing News

Weekly Marketing News, 7th January 2022

Happy New Year! TikTok adds a repost button, Instagram brings back a chronological feed and announces statuses, Sipsmith makes alcohol free cocktails at your door, and Corona puts sunshine in a bottle.  What is this? […]

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Jan 05, 2022

Marketing News

Monthly Beauty Roundup

Every month we round up our favourite ads, campaigns, trends, and creators from the social media beauty industry. So, who’s been busy in the beauty world this month?  Trend Spotlight Snow Miser, Heat Miser […]

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Dec 21, 2021

Social Media Platforms

How Luxury Brands are Approaching Authentic Content

By 2025, Generation Z will make up 20% of global luxury spenders. When paired together with Millennials, these generations will account for 180% of growth in luxury markets between 2019 and 2025. In addition, over 85% of luxury purchases in 2020 were influenced by dig […]

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Dec 17, 2021

Industry Trends

Weekly Marketing News, 17th December 2021

Instagram adds Reels replies, TikTok tests desktop streaming, Nike continues its digital transformation, ASA cracks down on crypto, and Peloton resurrects a character! What is this? Each week, Socially Powerful […]

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Dec 14, 2021

Industry Trends

Looking Forward to 2022: What Can We Expect?

Both 2020 and 2021 have been unusual years. Having spent the last two years in and out of stay-at-home orders, we have begun navigating our way out of working and socializing from home, and are walking into an exciting new normal... a new normal that is looking increa […]

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Dec 10, 2021

Industry Trends

Weekly Marketing News, 10th December 2021

TikTok launches a new monetization programme, Instagram announces chronological feed and time to take a break, Discord lets creators monetize servers, Twitter tests TikTok copycat feature, and Epic Games creates a Matrix experience.  What is this? […]

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Dec 06, 2021

Marketing News

Weekly Marketing News, 3rd December 2021

Facebook launches Shops in Groups, a dating app cracks viral audio, Spotify hosts a Netflix Hub, the Fashion Awards gives a Metaverse award and ASDA shoppers go Gaga for Gucci. What is this? Each week, Socially […]

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