Blog

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The gaming industry has seen dramatic evolution over the last decade. There has been a surge of new gamers from all types of demographics as a result of consumers finding new methods of entertainment during particularly challenging lockdown restrictions. In 2020, ther […]

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The social media landscape is an ever-changing one. All social media networks have undergone major shifts in the last five years alone, altering important demographics and changing the way they perform in the online world. Understanding your platform and YouTube stati […]

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For many, getting lost in the sea of Instagram content specifications is a common occurrence.  The Instagr […]

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This week we’ve seen TikTok launch 'Resumes' and 'Shoutouts', ITV launch Shoppable TV, The future of Instagram is fullscreen? Advertising in your dreams, Meta-humans and Swimmable billboards. What is this? […]

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Twitch Streamers is an Amazon-owned live streaming platform that is home to content on the biggest esports games and Twitch influencers. Over the years, Twitch has mor […]

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We don’t blame those who think Instagram marketing consists of just a few sponsored Posts, but as Instagram features are constantly changing, it’s important to stay on top of the possibi […]

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Although Facebook has been around for years, it is still a vital social media platform brands use for marketing. With more than 2.8 billion people using the platform every month, it gives brands the opportunity to reach an incredibly wide audience.  […]

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Diversity has always been important to consumers, but never as important as it is now. Modern consumers have a passion for social justice and actively reject performative brands and those who sit back passively.  Countless br […]