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Social Trends

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Oct 04, 2022

Social Trends

A Month in Beauty: September 2022

Welcome back to another beauty roundup! Every month we round up our favourite ads, campaigns, trends, and creators from the social media beauty industry.  So, who’s been busy in the beauty world this month?   […]

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Oct 04, 2022

Social Trends

Social Media Updates: September 2022

A new month means new platform updates. What are the key social media updates you need to be aware of? TikTok Updates TikTok increases caption character count TikTok has increased the […]

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Sep 15, 2022

News

Influencer Marketing vs. Digital Marketing

We are officially in the digital age. Everyone and everything is attached to a screen and, for marketers, advertising through that screen is fast becoming the only way to grab consumer attention.  While the concept of digital […]

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Sep 08, 2022

News

Purpose Driven Campaigns

We think it’s safe to say that the definition of social media is now far removed from what it once was. The ‘social’ element has been erased and left the ‘media’ part freestanding. Platforms are now used as a promotional tool for brands to implement into the […]

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Sep 05, 2022

Influencer News

Friday Night TikTok Takeaway

A little under two decades ago, restaurant-quality meal deliveries were pretty much limited to foods like pizza and chinese takeaway. Today, we seem to have more food options than time in the day to eat them all and that is why the food delivery global market sits at […]

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Aug 01, 2022

Social Trends

The Age of Avatars: How Avatars are Taking Over Social Media

If you are a frequent user of social media, you will be aware of the emergence of digital avatars through the likes of Snapchat, Facebook and Instagram. In fact, even if you are not an avid social media user, but have any Apple products, you will have stumbled upon th […]

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Jul 14, 2022

Social Trends

The Impossible Task of Trend Predicting on TikTok

TikTok has become a hub of content and culture. With its addictive algorithm and seemingly endless stream of fresh content, TikTok has continued to hold its reign over social media users as the most popular platform. There’ […]

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