Social Trends

`

Lionel Messi joined Barcelona FC in 2000 at age 13. In his time at Barcelona, he has won 10 La Liga titles and four Champions Leagues. After 21 years with the club, it was announced on 5th August that he was not able to sign a new contract due to La Liga regulations a […]

`

Twitter launched Fleets globally in November 2020. The ephemeral tweeting feature was created with the intention of allowing users to share their fleeting thoughts with their followers for 24 hours.  Twitter serves as a publi […]

`

Diversity has always been important to consumers, but never as important as it is now. Modern consumers have a passion for social justice and actively reject performative brands and those who sit back passively.  Countless br […]

`

2020 saw a global pandemic, global recession, political crises, racial injustice and social unrest, all of which continue to permeate in 2021. These global issues have left consumers yearning for a better world.  For over a d […]

`

As social media platforms continue to evolve and develop new features, many are finding new ways to differentiate themselves from one another. As certain features become popular with consumers and social media platforms scramble to make their own versions, many platfo […]

`

TikTok has defended its #1 download spot in iOS and Android app stores for over a year. TikTok is an entertainment platform that sparks creativity for millions of people around the world. It’s short-form video content has also changed the way we consume content.  […]

`

Clubhouse is the audio-based social media app that is generating a buzz online. However, the app is so exclusive that only its elite members have full access to Clubhouse and its features.  What exactly is Clubhouse? The invite […]

`

Twitch and YouTube are both major platforms for gaming. Whilst the two sites provide their users with many similar features and functions, there are huge differences between the two, which affects how streamers and […]