Social Media Marketing News

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In a digital age where connectivity reigns supreme, ensuring inclusivity across all platforms is paramount. Whether for personal or professional use, every user deserves equal access and engagement across the likes of LinkedIn, Instagram, Facebook etc.  […]

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The internet might soon look a whole lot different for young people in the United Kingdom.  The start of April brought with it a slew of reports online reporting that the infamous UK ban […]

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When we think about the role of an influencer, our minds immediately jump to the concept of free gifting/products. And rightfully so. Influencers are constantly posting Instagram Stories and TikTok videos highlighting the free products they’ve received in PR.  […]

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Coachella's downfall. How did we get here? Ask anyone under the age of thirty-five in 2016 what’s the one event they would give anything to attend and the answer would be Coachella.  […]

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Everyone laughed at Elon Musk when he claimed he wanted to transform X into an “everything app”.  It seemed ridiculous that he would attempt to expand the app beyond its niche, and dabble in forms of content that other pl […]

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If you were one of the lucky 30 people attending the infamous Tarte influencer brand trip, you would’ve been whisked away by private jet to the luxurious Polynesian island of Bora Bora to […]

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The rumoured TikTok ban in the United States has been haunting content creators and users alike for several years now.  Initially gaining traction in 2020, the belief that a TikTok ban was imminent has been a hot topic of con […]

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Described as the “modern day QVC”, TikTok Shop epitomises social commerce in the digital age. Offering brands the chance to advertise goods by hosting TikTok Lives, link products within in-feed videos, and decorate the Product Showcase tab on their profiles, TikTo […]