Social Media Marketing News

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Pinterest is known primarily for its visual content, but it’s not just an app for hobbyists and moodboard-making. It offers some of the best opportunities for brands to reach a wider audience, boost engagement and increase sales.  […]

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Paid-for social media is the hot topic of the month. Seemingly every corner of the internet is filled with a less than subtle disdain and fear for the future of subscriptions engulfing social media. Is this the start of a bout of […]

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Black Friday has shifted from early morning store lines to online shopping from the comfort of home, but with increased convenience comes heightened competition.  To stand out, brands must create an e-commerce experience that […]

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Seemingly bored by its adventures in dismantling the music industry, TikTok has set its eyes on the movies.  Over the course of the past year, TikTok has become a hotspot for movie and TV show piracy. Posted in miniature clip […]

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There is no denying that social media is a huge part of our daily lives. Our phones, computers and even conversations, are filled with and fueled by social media. Thus, it stands to reason that as a brand you would want to inhabit this space that we spend so much time […]

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Black Friday - retail’s most celebrated event - is fast approaching.  With every passing year, Black Friday marketing efforts continue to grow - achieving the unthinkable and piling on the pressure to up the ante for next y […]

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These days, social media is fundamental to the inner workings of society.  At the start of the 21st century, no one would’ve known what social media is, let alone the different types o […]

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Is short-form video dead? Not quite.  It is, however, quickly being tailgated for the no.1 spot by the surge in new social media messaging tools of […]