Influencer News

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So, you’ve found this influencer marketing guide, but what is influencer marketing? Put succinctly, influencer marketing is when you work with social media influencers (those who have a large following) to promote your brand, product or service. In this influencer m […]

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Over one billion people tune into TikTok every month looking for entertainment, hacks, travel tips and more. TikTok has become one of the leading platforms for culture and trends, taking a user-centric approach.  We’ve pull […]

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Twitch has become a powerful platform for community building, for both brands and creators. Twitch is the world’s leading interactive live streaming platform. While it began as a platform for gamers to livestream their favourite latest releases or cult classic games […]

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Every month we round up our favourite ads, campaigns, trends, and creators from the social media beauty industry. So, who’s been busy in the beauty world this month?  Trend spotlight Euphoria  […]

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“Sustainable fashion” has been a hot topic for the past few years. As a result of the consumer demand for transparency from companies, many brands have created social and environmental sustainability policies to show their commitment to the movement. But how genui […]

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Once upon a time, we feared robots taking over the world. This fear has gone from a far-fetched thought to a reality as a result of technical developments in artificial intelligence. While we’re still a way off from dealing with robots roaming around the streets, on […]

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Instagram adds likes to Stories, TikTok reveals new Brand Safety Center, HSBC enters gaming, get “slugging” with Vaseline, Playstation plants trees, and Primark collabs with Greggs?! What is this? Each week, […]

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As social media continues to grow and evolve in new and unique ways, influencers always remain front and centre—especially famous influencers. The blue tick used amongst social media platforms such as Instagram, Twitter and TikTok is a noticeable token of the impact […]