Blog

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Are you the owner of a viral TikTok or two?  There’s a high chance that your fame has propelled you into your dream role of being a creator on the world’s most talked about app. Any TikToks you post from here on are guara […]

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What’s this? YouTube adds context, TikTok drives sales, Twitch releases brand insights, ChatGPT is taking over, and The North Face goes exploring.   PLATFORM NEWS 1. Youtube wants to help users add more c […]

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Coming to terms with a digital world means coming to terms with new terminology.  A lot of us like to think we’re “down with the kids” and know everything about being online, but a lot of us also need to put our egos as […]

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Online preferences are changing. The younger generations, Gen Z and Millennials, are gravitating towards faster-paced platforms that offer a multitude of creative options within the video format, and what better platform to offer exactly this, than TikTok.  […]

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YouTube entered the scene all the way back in 2005, and today is the second most visited website in the world. Despite rising video competition, YouTube remains the most popular video-sharing platform on the planet, and is often used as a search engine in its own righ […]

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Moving towards a digital future means taking our marketing strategies with us. The internet plays a huge role in securing and maintaining the success of a lot of brands nowadays, but a lot of this is a result of a carefully-crafted […]

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We caught up with Jenna Ricciardi to discuss the return of storytelling, building a community through authentic shar […]

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Looking to start beverage social media marketing? It is more simple than you think.  The food and beverage industry is projected to reach a market value of $3.8 billion in 2027, making i […]