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Sep 01, 2022
Social Media Marketing News
Social Media Updates: August 2022
A new month means new platform updates. What are the key social media updates you need to be aware of?
TikTok Updates
TikTok tests “Nearby” content feed
TikTok recently confirmed i […]
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The Future of Influencer Marketing
We typically don’t condone people wishing their lives away, but when it comes to exploring the future of influencer marketing, we can allow a few exceptions.
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Aug 30, 2022
Influencer News
Allow a Brand to Promote your Influencer Post as a Branded Content Ad
Instagram has introduced a new Paid Partnership Label and publishing feature. What is it, and how does it work?
The Paid Partnership Label is exactly what it sounds like—a label informing your followers the published conte […]
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The Real Cost of Influencer Marketing
There is a common misconception that running influencer marketing ads has to burn a whole in your back pocket. Well, we’re here to reassure you that this is absolutely not true.
It is no surprise that social media influencer […]
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Aug 30, 2022
Influencer News
How Influencer Marketing has Changed: A Brief Timeline
Influencer marketing is not a new idea.
In fact, if we trace its origins back, we will find ourselves in the 18th century with 1760’s answer to Steve Jobs, Josiah Wedgwood. Acclaimed as the father of modern marketing, Wedgwo […]
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Aug 29, 2022
Influencer News
Follow These Lifestyle Micro Influencers On Instagram To Inspire Your Start To 2024
Recently, there’s been a huge spike in popularity among micro influencers.
Micro influencers on Instagram have piqued marketers’ interests thanks to their high engagement rates, niche […]
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Aug 29, 2022
Influencer News
Tech Influencer Marketing: An Overview
The IT industry believes that technology begins to obsolete itself every 18 months, and has done for the last 50 years. Because of this, trying to understand what purchases to make while ensuring that the product is not going to become outdated before you can press […]
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Aug 29, 2022
Influencer News
Getting Real with BeReal
Unless you’ve been living under a rock, you will have heard of the new social platform leading the charge back towards online authenticity. Aptly named BeReal, this platform sends its users a notification, and within 2 minutes they must share pictures (taken simulta […]
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