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Oct 04, 2022
Social Media Platforms
A Guide to Influencer Marketing: Millennials Edition
Being the first generation to experience both landlines and the internet, VHS tapes and social media, it is no wonder that millennials are often labelled as the ‘inbetweeners’.
While some may view this generation as bles […]
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Oct 04, 2022
Social Trends
Social Media Updates: September 2022
A new month means new platform updates. What are the key social media updates you need to be aware of?
TikTok Updates
TikTok increases caption character count
TikTok has increased the […]
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A Guide to Influencer Marketing Goals for 2023
The world of social media marketing can oftentimes be unpredictable, particularly with its constantly evolving landscape. Because of this, influencer marketing campaigns can sometimes miss the boat with what they thought would be an instantly successful campaign. Howe […]
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Paid Influencer Campaigns
Advertising your products in collaboration with a famous face is not a new concept. In fact, this stems from brands relying on celebrity endorsements from the late 1980s to market their products to the public. Fast forward a few decades, swap the famous person out for […]
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Sep 28, 2022
Influencer News
Weekly Marketing News, 23rd September 2022
The Twitch vs Creator feud ramps up, YouTube monetises Shorts, Facebook goes for Discord, TikTok expands BookTok, gaming grows on Twitter, and BOSS livestreams its FW22 show.
What is this?
Each week, Socially P […]
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Instagram Marketing Tips to Improve your Strategy
If you are a brand looking to sell your product/service, there is a reasonable likelihood that many of your potential customers spend a lot of their time on Instagram. Among the top most used social media platforms in the world, Instagram boasts a whopping 2 billion m […]
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A Brief Guide to Influencer Marketing: Whitelisting
Long gone are the days with no policies put in place for brands wanting to use influencer content for promotional activities. Instead, Meta has now expanded its slew of features that support partnerships between brands and creators which have been picked up by busines […]
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Sep 27, 2022
Influencer News
Influencer Sessions: Get to Know Blaine Musca
We caught up with Blaine Musca, also known as […]
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