Blog

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YouTube vs. Instagram has remained a long-standing battle for well over a decade. Though both channels are old according to social media standards, they are by no means outdated and continue to offer new and innovative techniques that can enhance your influencer marke […]

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Following a busy fashion month in September, October was go-go-go in the fashion world. We’ve rounded up the key highlights you need to know for this month.  Keep reading to find out who’s been busy!  […]

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Welcome back to another beauty roundup! Every month we round up our favourite ads, campaigns, trends, and creators from the social media beauty industry.  So, who’s been busy in the beauty world this month?   […]

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We caught up with Frankie Vu—found on Instagram under @frankiehv23.  1. Tell us about your background […]

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As attention spans decrease, the popularity of short-form video content is increasing. Younger generations are quite literally growing up with brain capacities suited to […]

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At this point, it’s impossible to deny the dominance social media has over consumers. While it has long been recognised as a key communication tool for users—particularly Gen Z and Millennials—it has transcended this function to become a source of entertainment […]

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Are you looking to sell something?  Today, providing your customers with a worthwhile shopping experience means combining interactive elements with the most-consumed type of content: video.  […]

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Are you an aspiring creator looking to grow your online presence to influencer status, but aren’t quite sure which platform is best to do this on?  It is super easy to just follow the money, but consider choosing a platform […]