Blog

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AI ecommerce marketing is not a new phenomenon.  Since its inception, AI systems such as OpenAI and ChatGPT have become steadfast tools in ecommerce marketers’ tool belts.  […]

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In today's digital world, brand discovery has shifted dramatically. Gone are the days when consumers solely relied on search engines to discover new brands. Instead, they are now immersed in […]

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Nike’s CEO, John Donahoe, has recently come under fire for his bold claims pinning remote workers as the reason for the company’s innovation slowing down and dearth of new, disruptive products.  Such claims are a result o […]

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As we steam into 2024, the digital marketing landscape is buzzing louder than a hive in spring! With innovations popping up left, right, and center, choosing the right digital marketing agency in the UK can feel like finding a needle in a haystack. But fret not! Whether you're looking to spice up […]

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In the modern age of influencer marketing, influencer activities are becoming bigger, better and infinitely more complex.   For many enterprise businesses, influencer marketing is becoming an essential component in their mar […]

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Are you ready for the happiest, most colourful, glitter-filled month of the year? With June steadily approaching, many brands are preparing to release their carefully created Pride advert […]

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No marketer could ask for a better gift than Beyoncé titling one of her latest songs after their brand. This is exactly the reality for Levi’s CMO, Kenny Mitchell, and let us be the first to say we’re incredibly jealous. […]

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As the famed saying goes, any publicity is good publicity; even when it comes to controversial marketing campaigns. Yet, in 2024, is that really tru […]