Blog

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Welcome to our comprehensive guide to the top 20 advertising agencies in the UK in 2024! The advertising landscape is constantly evolving, and staying ahead of the curve is crucial for brands seeking to make a lasting impact. This year, we've seen exciting developments in digital marketing, influ […]

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These days, keeping up with new Instagram updates can feel like an uphill battle.  In the ever expanding world of social media, platforms like Inst […]

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With pride month being just around the corner, now’s the time to celebrate the LGBTQ+ community, plan festivities and gear up for the parades, but it’s also an opportunity to reflect on the progress made towards equality and the work still needed to ensure inclusi […]

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In recent years, we’ve seen the gamification of the beauty industry transform beauty marketing as we know it. Think e.l.f. Cosmetics’ integrat […]

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Back in January, we launched our brand new software technology, ARIA, designed to majorly cut back on the time spent conducting influencer discovery. Fast forward a few months and ARIA has now helped us present and assign hundreds of creators to even the most niche of marketing campaigns. Usin […]

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Exploring how brands can maximize earned media generation by optimizing their influencer marketing strategy, across paid and seeded influencer activities. 1. What Is Earned Media And Why Is It Important? Earned Media r […]

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We know what you’re thinking - second hand just means smelly clothes. We’re here to tell you it doesn’t, it means so much more, and here you’re going to find out exactly why!  The global, secondhand market is expected […]

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Tensions are rising in the influencer marketing industry, as the battle of the creator monetization platforms sees its biggest shakeup in a decade. […]