Blog

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With Pride Month 2024 approaching in June, now is the perfect time to reflect on beauty brands celebrating Pride effectively and why it is crucial for them to get involved.  […]

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Social media allows us to look into the lives of people who live entirely different realities from our own. Platforms like Instagram, TikTok, and YouTube have made it easy to witness diverse lifestyles and experiences in real time, thanks to features like Stories, Ree […]

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Los Angeles is home to a diverse and thriving community of influencers who shape trends across every industry, niche, and content type. From fashionistas and fitness gurus to tech experts and lifestyle creators, LA’s influencers bring creativity, authenticity, and a […]

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Back in January, we launched our brand new software technology, ARIA, designed to majorly cut back on the time spent conducting influencer discovery. Fast forward a few months and ARIA has now helped us present and assign hundreds of creators to even the most niche of marketing campaigns. Usin […]

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Are you struggling to keep up with the ever-changing world of social media? From Instagram's latest algorithm revamp to YouTube's new in-app games, read on as we take a deep dive into the notable social updates throughout May that will get you up to speed in no time. […]

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Without it's team of expert Account Executives, Socially Powerful would simply not function. Our incredible team is always striving to exceed client expectations, push creative boundaries, and shoot above and beyond industry standards. One such superstar, is Daniel Dietzman. Let's hear what […]

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Gone are the days of luxury experiences being confined to in-store affairs.  In a world where social media dominates our life, and 85% of luxury consumers use social media, […]

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Social first content is the marketing strategy for brands in 2024.  In our day and age, it is difficult to find a brand that is not on socia […]