Blog

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Booze. Vino. Bev. Cold one. Whatever you prefer to call it, alcohol occupies a lot of space in most peoples’ lives. But to occupy this space in the first place, alcohol marketers understand that the key to exposure and sales is social media.  […]

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With Dry January upon us, there has never been a better time to market to the sober-curious than now. The post-festive season is a time for low/no alcohol brands to shine and educate those of us who wish to know more about the […]

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Various social media platforms have introduced new ways to protect users from hate, and reduce pressure to receive likes.  Despite the many wonders of the internet, it can also be a very unfriendly place. Unless you are an in […]

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What’s this? TikTok trends in 2023, YouTube swearing restrictions pisses off creators, Love Island contestants to suspend their accounts, experience Cape Town in VR, and share the love!  PLATFORM NEWS […]

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To most, it can feel like social media influencers are taking over the world. To others, like us, they are welcomed and their opinion is highly valued. When it comes to food and drink content, influencers are highly so […]

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We caught up with natural beauty enthusiast and influencer Gresa Atic to talk about all-things makeup, authenticity on TikTok, […]

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What’s this? Messi vs Egg, news on TikTok, Twitter in shambles, TikTok explains the FYP, and MAC gives virtual tutorials. PLATFORM NEWS 1. Messi dethrones the Instagram egg […]

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Welcome back to another beauty roundup! Every month we round up our favourite ads, campaigns, trends, and creators from the social media beauty industry.  So, who’s been busy in the beauty world this month?  […]