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May 02, 2022
Social Media Platforms
An introduction to Instagram affiliate marketing
Instagram affiliate marketing is the beautiful marriage between Instagram influencers and brands. A symbiotic relationship which can be mutually beneficial for both the influencer and the brand. The reason why it’s an ideal equation is that via Instagram affiliate m […]
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May 02, 2022
Social Media Platforms
Why Influencer Marketing and Influencer Management is Essential in 2023
Influencer marketing and management is something that needs to be done effectively and successfully as it can have a huge impact on your influencer marketing efforts. Influencer relationship management is something that can be overlooked and seen as unimportant as peo […]
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From That Girl to Goblin Mode: How Social Media is Embracing Anti-Aesthetics
Until the beginning of this year, your social media feeds were likely full of influencers showing their 20-step morning routine to becoming “That Girl”. That Girl always has time […]
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Apr 28, 2022
Social Media Marketing News
Social Media Updates, April 2022
A new month means new platform updates. What are the key social media updates you need to be aware of?
Instagram Updates
Instagram algorithm will prioritise original content
Instagram […]
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Apr 28, 2022
Influencer News
The Importance of Influencer Marketing
Influencer marketing has become an increasingly popular way of marketing, with more and more individuals wanting to become an influencer each day. Influencer marketing is a fantastic way to get your brand and products known, but what is the importance of influencer ma […]
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Apr 26, 2022
Social Media Platforms
Why You Need TikTok Influencer Marketing
TikTok is a platform that many brands and advertisers are reaping the rewards of. Brands all the way from ASOS to Oreo are smashing it on TikTok right now.
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Apr 26, 2022
Social Media Platforms
Why Instagram Metrics are Important
Instagram metrics are a very useful tool to understand in order to grow your audience and promote your brand on the app. They allow you to track whether your marketing strategies are effective and making any difference to your brands growth. Instagram metrics help y […]
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Apr 26, 2022
Influencer News
Monthly Beauty Roundup: April 2022
Every month we round up our favourite ads, campaigns, trends, and creators from the social media beauty industry. So, who’s been busy in the beauty world this month?
Trend spotlight
Beauty through the eras
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