Blog

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It’s safe to say that the various types of social media marketing available can be overwhelming. With so many platforms, demographics and media formats to consider, finding the basis for a social media marketing strategy can be tough.  […]

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Every month we round up our favourite ads, campaigns, trends, and creators from the social media beauty industry. So, who’s been busy in the beauty world this month?  Trend Spotlight Clean Beauty  […]

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Instagram tests paid subscriptions, synthetic media is on the rise, the ASA names and shames, Twitter manifests dreams and Netflix partners with CALM.  What is this? Each week, Socially Powerful get together an […]

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When you’re managing multiple social media accounts, the constant flow of content can be overwhelming. It’s easy to get lost in the everyday demands of running a social media account. While having a responsive social media pr […]

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As far as go-to social media platforms for creators go, Instagram has constantly proved itself as a frontrunner. It offers multiple ways to upload your best photos and videos, from square, portrait and landscape photos to videos to Stories and Reels. Uploading content […]

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Gen Z, more commonly known as digital natives and those born between 1996 and 2010, are soon to become the biggest cohort on the planet. While they may still be in second place for the largest impact on global spending (until 2026…), Gen Z will be setting the social […]

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In the fast-paced realm of digital marketing, staying ahead of the curve is not just advantageous; it's imperative. As we delve into 2024, it's essential for marketers to anticipate and integrate the latest trends to craft strategies that resonate with evolving consum […]

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With a brand new year comes exciting new technological developments. Following the year kicking off with CES 2022, we’re looking forward to seeing what this year has in store for upcoming tech. So, what are the main tech trends we can expect to see thrive this year? […]