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Feb 18, 2022

Influencer

Most Famous Influencers You Should Follow in 2023

As social media continues to grow and evolve in new and unique ways, influencers always remain front and centre—especially famous influencers. The blue tick used amongst social media platforms such as Instagram, Twitter and TikTok is a noticeable token of the impact […]

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Feb 18, 2022

SP Industry Trends

The Most Liked Pictures on Instagram

The most liked post on Instagram—what an accolade! You might think you need to be a mega-celebrity or world class photographer to achieve such heady heights. However, the surprise waiting for you at No.1 on this list, proves these assumptions false. It might, howeve […]

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Oct 01, 2021

Influencer

The Beauty YouTubers You Should Be Following Now

YouTube and the beauty community go together hand-in-hand. For a long time, YouTube was the go-to platform for beauty fans to find all their beauty needs. Whether you wanted to pass time watching a beauty YouTuber or to find out how to create the perfect smokey eye an […]

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Sep 16, 2021

Influencer

The Rise of the “Finfluencer”

TikTok is a popular entertainment app that’s used by nearly a billion users daily—the majority of whom are under 25. TikTok’s highly diverse audience base means there is an incredibly diverse range of content people create and consume. While TikTok began as a sp […]

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Aug 17, 2021

Influencer

Female Gamers Are Taking Over: Who Are They?

Across the globe, nearly half of the gaming population are female. In 2020, there were over 2 billion tweets about gaming on Twitter. In comparison to 2019, female gamers on Twitter increased by 31%, showing that the female gaming community is growing across all platf […]

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