Industry Trends

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Esports is the world of competitive video games, where the most talented players in each game compete against each other to prove who is the best.  Esports as an industry has boomed and significantly grown in size in the last […]

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Technological advancements have been moving at warp speed, and the blockchain has thrived as a result. The letters N, F and T have taken over the internet as the non-fungible token market tripled throughout 2020. There is a booming interest from members of the public […]

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The gaming industry has seen dramatic evolution over the last decade. There has been a surge of new gamers from all types of demographics as a result of consumers finding new methods of entertainment during particularly challenging lockdown restrictions. In 2020, ther […]

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2020 saw a global pandemic, global recession, political crises, racial injustice and social unrest, all of which continue to permeate in 2021. These global issues have left consumers yearning for a better world.  For over a d […]

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As social media platforms continue to evolve and develop new features, many are finding new ways to differentiate themselves from one another. As certain features become popular with consumers and social media platforms scramble to make their own versions, many platfo […]

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TikTok has defended its #1 download spot in iOS and Android app stores for over a year. TikTok is an entertainment platform that sparks creativity for millions of people around the world. It’s short-form video content has also changed the way we consume content.  […]

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Back in February, TikTok was announced as a global sponsor of UEFA EURO 2020. TikTok is the first digital platform to partner with the Euros and aims to be a home for football fans to share their excitement as the tournament progresses.  […]

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The fashion industry is thriving, so it is no surprise that fashion is one of the most popular niches on social channels like Instagram. Known for its high-quality photos and aesthetic visuals, Instagram has created endless opportunities for fashion brands and […]