`
Aug 11, 2022
Social Media Marketing News
A Complete Guide to Beauty Influencer Collaborations
They’re beguiling, they’re boujee and they’re the face of some of the most successful marketing campaigns on social media. They are beauty influencers!
Dominating every platform, the power […]
Read more
`
Aug 11, 2022
Influencer News
Understanding Influencer Marketing
For those of you who still aren’t familiar with the term ‘influencer marketing’, we are here to take you out of that shell you’ve been inhabiting and guide you into the modern, digital era.
Of course knowing the ins an […]
Read more
`
Influencer Engagement Rates: All You Need to Know
Times have changed. Becoming an influencer in today’s climate no longer requires hundreds of thousands of followers. However, the interactions followers have with an influencer’s content is essential to becoming a successful influencer and maintaining this status. […]
Read more
`
Aug 04, 2022
Social Media Platforms
Basics of Influencer Marketing
If you are present at least somewhere within the social media-sphere, we’re sure you have seen countless promotional posts created by popular accounts for an array of different brands. This is influencer marketing and, within the last decade, it has taken the market […]
Read more
`
Music Influencers
It seems just about anything can be promoted by influencers nowadays, so why not music?
Before social media ruled the world, a new release from an artist would be publicised by their record label in traditional media formats […]
Read more
`
Aug 01, 2022
Influencer News
Influencer Marketing Predictions For 2024
Gone are the days where huge macro influencers reign supreme.
If 2023 has taught us anything about influencer marketing, it’s that audiences prefer smaller, niche influencers who promote products they actually use, love and […]
Read more
`
Aug 01, 2022
Social Trends
The Age of Avatars: How Avatars are Taking Over Social Media
If you are a frequent user of social media, you will be aware of the emergence of digital avatars through the likes of Snapchat, Facebook and Instagram. In fact, even if you are not an avid social media user, but have any Apple products, you will have stumbled upon th […]
Read more
`
Aug 01, 2022
Social Media Platforms
Influencer Marketing for Businesses
Behind the lavish events and expensive PR packages is a flexible marketing strategy that can be tailored for success by almost any business; regardless of size. Many believe that influencer marketing is reserved for the mega brands, but this is not the case.
[…]
Read more