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These Travel Influencers Are Helping You Catch Flights (Not Feelings) in 2025
Travel influencers are leading the way in 2025.
With their aesthetic content, dream worthy lives, and seemingly never ending pockets, travel influ […]
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Mar 21, 2025
Industry Trends
The Festival Fashion Trends Line Up is Out for 2025
Festival fashion is always evolving, and 2025 is shaping up to be an exciting year for all your style dreams to come true! From bohemian vibes to brat summer 2.0, this year’s festival fash […]
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Aria: The AI-Powered Platform Redefining Influencer Discovery
Marketing teams waste an average of 15 hours per week searching for the perfect influencer match. Aria cuts that to just 4 hours—and it's completely free.
In an era where digital […]
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Mar 19, 2025
Thought Leadership
Here's How Holdco and Challenger Brands are Shaping Digital Advertising in 2025
It’s no secret that investment in digital advertising, namely influencer marketing, continues to rise. In fact, US influencer marketing spending will grow 14.2% YoY in 2025, more than either social ad spending (13.6%) or digital ad spending (12.5%), per our forecast […]
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20 Australian Influencers Reppin’ Life Down Under
Australia is home to a thriving influencer scene that showcases the best of beauty, fashion, lifestyle, food, and travel. Whether they’re curating the perfect coastal aesthetic on Instagram, sharing unfiltered life moments on TikTok, or taking us on epic adventures […]
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Mar 15, 2025
Social Trends
Weekly Non-Negotiables: March 15th
Each week, we're committed to sharing our latest social media obsessions with you. Whether it's a binge-worthy TV show, something that'll soundtrack your day, or a page-turner we can't put down, we've got the good stuff to guide you through your week, let us put you on!
TO WATCH: Severa […]
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Mar 14, 2025
Thought Leadership
“Everywhere I Scroll I See F1 Content”: How Social Media Put Formula 1 on The Fast Track
“It’s lights out and away we go”
If you read that in Crofty’s voice, congratulations, you’ve made it to the crème de la crème of the F […]
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The Formula 1 Marketing Strategy That's Taken the Sport From the Track to the Screen
Formula 1 gets hearts racing across the world.
Once a sport reserved for the wealthy, older, male-dominated crowd, Formula 1 has had a major image update in the past couple of years. Driven by the raging success of […]
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