Blog

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It is no secret that fast fashion is terrible for the planet. It is estimated that the fashion industry generates 10% of global carbon emissions - as much as the entirety of the European Union. But it is incredibly difficult in W […]

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In the ever-evolving world of online content creation, YouTube continues to dominate the fashion scene. Providing the perfect platform for trendsetters and creativity, YouTube is a hub filled to the brim with fashion hauls, GRWMs and try on videos. […]

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As discussed in our introduction to affiliate influencer marketing, affiliate influencer mar […]

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Over the past year, Instagram has undergone layout changes and introduced Reels, Shop, Live, Live Room and a bunch of other tools that may have slipped under the radar of brands, creators and Instagram users. One of these tools is Guides. What are Instag […]

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This week we’ve seen the Amazon hair salon, product placement in old movies, iOS 14.5 privacy upgrade, Lady Gaga's influencer collective, a QR code made from 1,500 drones and TikTok under fire for use of children's data. What is this? […]

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Influencer marketing is in high demand for brands everywhere given that influencers help to boost a brand’s reputation and credibility through the promotion of products and services to their fan base. 94% of recent studies claim that […]

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Social media marketing is arguably the best way for brands to promote brand awareness and increase sales. From advertising to customer feedback, the best social media campaigns provide brands with endless opportunities to not only increase the visibility of their prod […]

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Influencer marketing is on the rise as the industry is estimated to be worth over $2 billion. Instagram influencers are known for partnering with brands that are relevant to their niche, which e […]