The Plus Size Influencers Owning the Fashion World

In the past, the word ‘plus size’ wasn’t always synonymous with the fashion industry. 

But gone are those days.

In recent years, prominent social media figures and adorned celebrities have turned up the pressure for high-street retailers and ecommerce brands to revise their strategies when it comes to plus size fashion. 

Fast forward to the present day and social media influencers are our new spokespeople making waves in industries big and small. More specifically, plus size influencers use their platforms to advocate for change within the fashion industry and highlight the importance of inclusivity. 

Though seeing plus size influencers and models walk famous fashion runways and lead campaigns for world-renowned brands is now becoming the norm, there is still a way to go. Here are the plus size nano, micro and macro influencers getting the job done. 

UK plus size influencers

1. Scott Bayliss

Scott is a Bristol-based actor and plus size male model, with 7.1K Instagram followers. He frequently models for ASOS and has had his own feature in Mob Journal. 

 

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2. Abisola Omole

Abisola is an aesthetic-driven fashionista, who mixes fashion content with interior design and skincare on Instagram for her 58.3K followers. Not only this, but she regularly writes plus size fashion features for Harper’s BAZAAR magazine and is the CEO and creative director or Arva; a contemporary lifestyle brand. 

 

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3. Lauren-Nicole Campbell

Lauren-Nicole is one of, if not the, most exciting plus size influencers and models to grace our list. She is living proof that plus size fashion is fun, sexy and knows no bounds. At just 25 years old she has amassed 98K followers on Instagram, regularly partners with Very and River Island and is the contributing curve editor of Cosmopolitan UK.

 

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4. Jin Baek-Nedd

Jin is a plus size macro influencer and director of The Kurve Korea; advocating for more inclusivity and body positivity within the Korean community. She has 1.1M followers on Instagram and is also a Fashion Nova ambassador. 

 

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5. Andras Jacobs

Andras is a theatre costume supervisor who shares his styling tips as a plus size male with his 12.6K TikTok followers. He has partnered with UNIQLO and Elizabeth Arden.

@andrasjacobs Let me know what you think #mensfashion #grwm #plussize ♬ Good Vibes – Rerewrpd

6. Brett Morse

Brett is a former Team GB Olympic athlete, turned model, standing tall at 6ft3 and weighing 280lb. Alongside modelling for plus size fashion, he has his own coaching company called Olympeak. 

@brettmorseolytt TV commercial filming ?? #fyp #foryou #foryoupage #viral #model #plussizemodel #plussizeman #curveman #curvemodel ♬ Under The Influence – Chris Brown

7. Poppy Adams

Poppy is a plus size influencer whose mission is to help others love and accept their bodies. She regularly posts get-ready-with-me’s on her TikTok for her 195k followers and has a colourful and chic fashion style.

@poppyadams92 Comfort is key ?? #plussizefashion #grwm #plussizegrwm #size22 #size22style ♬ Aesthetic – Tollan Kim

8. Holly Marston

Of all of our plus size influencers from the UK, Holly ranks highly as one of the most inspirational. Her TikTok series ‘is it a fit? Or is she just skinny?’ sees her recreating outfits famously worn by petite supermodels on a plus size body; proving all bodies are fashion-worthy. 

@hollymarstonn Is it a fit or is she just skinny??‍♀️ #plussizefashion #falloutfits #plussize #bodypositivity #curvyfashion ♬ You’re in My System – Dennis Quin Vocal Mix – Kerri Chandler & Jerome Sydenham

9. Callie Thorpe

Callie is a plus size travel, fashion and wellness influencer with 263k Instagram followers. Previous brand deals have included Nike and Anthropologie and, on top of content creating, she co-founded the inclusive, safe online community The Confidence Corner, where like-minded women can gather. 

 

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A post shared by Callie | Travel – Food + Wellbeing (@calliethorpe)

10. Chloe Elliot

Chloe is a blonde plus size influencer who believes that fashion isn’t defined by size. She fiercely advocates for body positivity and self-love and was named the 2018 Fashion Influencer of the Year at the Blogosphere Awards.

 

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