Blog

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The world of food has never been more exciting, thanks to the rise of food influencers! Platforms like TikTok, Instagram, and YouTube are bursting with colourful, mouthwatering content that introduces us to new cuisines, exciting food trends, and hidden dining spots. […]

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In today’s fast-paced digital landscape, influencer marketing has become a cornerstone for brands seeking to connect with consumers in an authentic and engaging way. Italy, known for its rich cultural heritage and fashion-forward mindset, has embraced this trend wholeheartedly. From Milan to Ro […]

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https://youtube.com/shorts/nG6ygSeXz88?feature=share We seldom come across an influencer able to reach the same career heights as Molly-Mae Hague. The reality TV star-turned-celebrity influencer has walked a rather unique p […]

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The Skims marketing team have once again proved they are ahead of the curve by partnering with BlackPink's Rosé as the first K-pop star to front its 2025 Valentine's Day collection – and like with all Skims collaborations, we're obsessed. Since its 2019 debut, the […]

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In the fast-paced and digitally driven landscape of Dubai, influencer marketing has emerged as a key strategy for brands to connect with their audience. Dubai’s unique blend of cultural diversity and thriving social media scene makes it a hotspot for influencer collaborations. Whether you're a glo […]

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In recent years, the art of out-of-home (OOH) campaigns has faded.  Drawn in by the shiny allure of social media, brands have become almost solely reliant on social media-based campaigns. These campaigns, which typically feat […]

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In today’s fast-paced digital world, businesses need more than just traditional advertising to stand out. Enter influencer marketing, a powerful way to connect with your target audience through authentic voices they trust. Germany, known for its innovative and tech-savvy market, is home to some of […]