Top 12 Influencer Marketing Agencies in Dubai

In the fast-paced and digitally driven landscape of Dubai, influencer marketing has emerged as a key strategy for brands to connect with their audience. Dubai’s unique blend of cultural diversity and thriving social media scene makes it a hotspot for influencer collaborations. Whether you’re a global brand or a local start-up, finding the right influencer marketing agency can be the catalyst for your business growth.

We’ve curated a list of the top 12 influencer marketing agencies in Dubai, renowned for their expertise, strategic partnerships, and impressive track record in the industry. These agencies not only understand the Dubai market but also leverage global trends to help brands reach their full potential. Ready to find out who’s leading the influencer marketing scene in Dubai? Let’s dive in!

These Are The 12 Best Influencer Marketing Agencies in Dubai

When it comes to influencer marketing, choosing the right agency can make all the difference. Dubai, being a major hub for innovation and commerce, offers a wide array of influencer marketing agencies.

We have compiled a list of the 12 best influencer marketing agencies in Dubai, each bringing unique skills, strategic insights, and an impressive portfolio to the table. These agencies specialize in helping brands harness the power of influencers to build trust, drive engagement, and boost conversions.

1. Socially Powerful
2. The Media Lab
3. Starfish
4. Grynow
5. YKONE
6. Talent Resources
7. Expin
8. Amplify
9. Clicktap Digital
10. MMG Talent
11. TEAM LEWIS
12. Letsinfluence

Each of these agencies is known for delivering exceptional results, tailoring their strategies to meet the unique needs of Dubai’s vibrant and competitive market. Whether you need help finding the right influencers, creating engaging content, or running ROI-driven campaigns, these agencies have the expertise to make it happen.

1. Socially Powerful

At Socially Powerful, we don’t just create influencer marketing campaigns—we shape impactful social narratives that cut through the noise. Since our inception in 2017, we have redefined the influencer marketing landscape by prioritizing results that matter. With a presence in Dubai and across the globe, our team is passionate about crafting campaigns that resonate deeply with audiences and drive measurable outcomes.

What makes us stand out as a influencer marketing service is our ability to merge cutting-edge technology with cultural insights. Our proprietary platform, Aria, allows us to manage influencer campaigns with precision, providing unparalleled access to data and performance analytics. This enables us to offer our clients clear, actionable insights to maximize every collaboration.

We understand Dubai’s unique market dynamics and leverage our global experience to deliver campaigns that make a real difference. Our track record speaks for itself, with successful campaigns for top-tier clients like TikTok and Azzaro. At Socially Powerful, we don’t just aim for high engagement; we guarantee results that align with your business goals.

Key Services:

• Influencer Marketing
• Paid Social Media Campaigns
• Social Strategy and Management
• Video Production
• Community Management
• Social Commerce

2. The Media Lab

The Media Lab is a prominent influencer marketing and social media management agency based in Dubai, known for its focus on video production, influencer campaigns, and SEO. What makes The Media Lab unique is their ability to develop thoughtful, customized social media and advertising strategies tailored to the specific goals of their clients. They work closely with brands to match them with the most suitable influencers, ensuring authentic collaborations that resonate with target audiences.

In Dubai’s competitive market, The Media Lab stands out by offering end-to-end campaign management—from influencer identification and content creation to negotiation and ROI reporting. They’ve built strong relationships with influencers across various niches, ensuring that brands are partnered with the right voices to share impactful messages. The agency has worked with well-known regional and international brands, including Air Arabia and Swiss Arabian, delivering campaigns that have made a lasting impact.

Key Services:

• Influencer Campaign Strategy and Management
• Video Production
• SEO Optimization
• Social Media Management
• ROI and Performance Tracking

3. Starfish

Starfish is a Dubai-based influencer marketing agency that has made a name for itself as a creative force in the region. Established in Dubai Studio City, Starfish leverages its deep understanding of the local market and combines it with cutting-edge analytics to create influencer marketing campaigns that truly resonate with audiences. The agency has a vast network of over 3,000 influencers across various platforms, allowing them to craft bespoke campaigns that speak to the unique preferences of Middle Eastern consumers.

Starfish takes pride in offering a full-service influencer marketing experience, from identifying and vetting influencers to negotiating contracts and producing top-quality content. Their strategic approach ensures that brands not only boost visibility but also drive authentic engagement.

The agency has helped many regional brands build meaningful connections with their audiences through influencer partnerships on Instagram, YouTube, Snapchat, and TikTok. Whether you’re looking to expand your brand’s digital footprint or launch a new product, Starfish’s expertise can deliver results that exceed expectations.

Key Services:

• Influencer Identification and Contract Negotiation
• Content Creation and Production
• Analytics and Performance Reporting
• Campaign Strategy and Execution
• End-to-End Campaign Management

4. Grynow

Grynow is one of the leading influencer marketing agencies in Dubai, with a solid reputation across the Middle East and beyond. With over 8 years of experience, Grynow has built an extensive network of influencers, including mega, macro, micro, and nano influencers, making it one of the most diverse influencer marketing platforms in the region. Grynow’s campaigns are tailored to specific client needs, ensuring high levels of engagement and conversions for brands.

Known for delivering highly personalized campaigns, Grynow uses AI-powered tools to track performance, optimize campaigns, and ensure that the influencers align with the brand’s values and goals. They’ve successfully run campaigns for renowned brands such as KitKat and Pantene, achieving millions of views and measurable ROI. Grynow’s commitment to excellence and affordability makes it a top choice for brands looking to scale their marketing efforts in Dubai and the wider MENA region.

Key Services:

• Personalized Influencer Campaigns
• AI-Driven Campaign Optimization
• Influencer Identification and Management
• Content Strategy and Production
• Affordable Pricing for SMEs

5. YKONE

YKONE is a full-service influencer marketing agency headquartered in the Dubai Design District, specializing in luxury and lifestyle brands. Known for its strategic partnerships with high-profile influencers, YKONE leverages its local expertise and global reach to create campaigns that make an impact. They have collaborated with prestigious brands such as L’Oréal, Estée Lauder, and other beauty and fashion giants, delivering award-winning influencer campaigns that resonate with regional and global audiences alike.

YKONE’s unique approach includes in-house teams for creative production, finance, and campaign management, ensuring that every aspect of the influencer collaboration is handled seamlessly. Their influencer marketing strategies are designed to amplify brand messages while maintaining the authenticity and prestige that consumers in Dubai expect. From initial influencer selection to performance analysis, YKONE ensures that campaigns are not only visually stunning but also aligned with measurable business goals.

Key Services:

• Influencer Marketing Strategy and Execution
• Creative Production and Content Creation
• Campaign Management and Performance Analytics
• Influencer Partnerships for Luxury Brands

6. Talent Resources

Talent Resources is a well-established influencer marketing agency with a global presence and a strong foothold in Dubai. Known for its celebrity-driven campaigns and innovative storytelling, Talent Resources helps brands amplify their message through influential voices. The agency’s unique approach combines celebrity relationships with a deep understanding of internet trends, making their campaigns highly engaging and culturally relevant.

Talent Resources has worked with a wide range of global brands, including Dunkin’ Donuts, Amazon, and The Athlete’s Foot, to create high-impact campaigns. One of their notable achievements includes a Super Bowl commercial for Dunkin’ Donuts starring Ben Affleck and Jennifer Lopez. Their expertise in influencer outreach and brand strategy has helped businesses in Dubai and worldwide increase brand visibility, boost engagement, and drive sales through influencer marketing.

Key Services:

• Influencer Marketing Strategy and Execution
• Celebrity Procurement and Campaigns
• Social Media Management
• PR and Brand Strategy
• Event Marketing and Experiential Campaigns

7. Expin

Expin is a cutting-edge influencer marketing agency in Dubai, powered by AI and data-driven strategies to deliver impactful campaigns. With over 300,000 influencer requests and more than 100,000 completed collaborations, Expin has become a major player in the Dubai influencer marketing landscape. Their platform allows brands to connect with both macro and micro influencers across platforms like Instagram, TikTok, and Snapchat, ensuring that campaigns reach the right audience.

Expin’s unique barter system and influencer tools help brands vet influencers, prevent fake followers, and manage the entire campaign process with ease. By leveraging analytics and campaign performance insights, Expin ensures that every partnership is optimized for engagement and ROI. Whether it’s a small local business or a global brand, Expin provides the technology and expertise to scale influencer marketing efforts effectively.

Key Services:

• AI-Powered Influencer Campaign Management
• Omni-Channel Influencer Marketing
• Influencer Analytics and Reporting
• Fraud Prevention and Influencer Vetting
• Campaign Optimization and Scaling

8. Amplify

Amplify is a boutique influencer marketing agency that has been helping brands navigate the digital landscape since 2008. Based in Dubai, Amplify has a wealth of experience in developing influencer marketing strategies for both global brands and local SMEs. Their campaigns are known for seamlessly bridging the gap between online and offline experiences, making them a popular choice for brands looking to build long-term influencer partnerships.

Amplify offers a comprehensive range of services, from influencer outreach and relationship management to social media takeovers and brand ambassador contracting. They have a strong track record of delivering successful campaigns for clients across various industries, including retail, fashion, and hospitality. Their ability to work with influencers on multiple platforms, such as Instagram, Snapchat, and YouTube, ensures that brands reach the right audiences at the right time.

Key Services:

• Influencer Outreach and Management
• Social Media Campaigns
• Brand Ambassador Contracting
• Channel Takeovers
• Content Creation and Strategy

9. Clicktap Digital

Clicktap Digital is a dynamic digital marketing agency specializing in influencer marketing for small and medium-sized enterprises (SMEs) in Dubai. Known for its result-driven strategies, Clicktap focuses on developing authentic influencer partnerships that spark meaningful conversations and build brand loyalty. Their campaigns are tailored to resonate with the target audience, ensuring that brands connect with consumers on a personal level.

Clicktap goes beyond simply boosting reach; they focus on sparking engagement through thoughtful storytelling and influencer content. They offer a range of services that cover all aspects of influencer marketing, from influencer discovery and relationship management to content creation and analytics. Clicktap’s expertise in social media allows brands to build long-lasting connections with their audience, driving both awareness and conversions.

Key Services:

• Influencer Discovery and Management
• Custom Social Media Strategies
• Content Creation and Storytelling
• Influencer Analytics and Reporting
• Influencer Compliance and Legal Guidance

10. MMG Talent

MMG Talent is a leading influencer marketing and casting platform in Dubai, known for connecting brands with top-tier influencers, models, actors, and TV presenters. The agency specializes in discovering and managing influencers who have a strong connection with their audience, making them ideal for driving authentic engagement. MMG Talent is particularly prominent in the entertainment, fashion, and media sectors, where they have helped numerous brands elevate their campaigns through strategic influencer partnerships.

Based in the UAE, MMG Talent works with both local and international influencers, providing brands with access to a global talent pool. They are well-regarded for their ability to quickly and efficiently match brands with the right influencers to achieve maximum impact. Whether it’s for a product launch, brand collaboration, or digital campaign, MMG Talent offers a seamless process from influencer identification to campaign execution.

Key Services:

• Influencer Talent Casting and Management
• Influencer Campaign Strategy
• Social Media Content Creation
• Talent Scouting for TV and Media Projects
• Brand and Influencer Partnerships

11. TEAM LEWIS

TEAM LEWIS is a globally renowned digital marketing and communications agency with a strong presence in Dubai. The agency has a dedicated influencer marketing arm, helping brands amplify their message through impactful, data-driven influencer campaigns. What sets TEAM LEWIS apart is their ability to integrate influencer marketing within a wider 360-degree marketing approach, ensuring that every campaign supports the overall business objectives of the brand.

TEAM LEWIS focuses on building authentic influencer partnerships that create lasting relationships between brands and their audiences. Their comprehensive services include influencer identification, creative content production, paid social amplification, and campaign analysis. With a deep understanding of the influencer landscape, TEAM LEWIS helps brands break through the social media clutter and connect with their target audience in meaningful ways. Their impressive client roster and successful campaigns make them a top choice for influencer marketing in Dubai.

Key Services:

• Influencer Marketing Strategy and Campaign Planning
• Influencer Identification and Partnerships
• Creative Content Development
• Paid Media and Social Amplification
• Campaign Analytics and Reporting

12. Letsinfluence

Letsinfluence is a 360-degree influencer marketing agency with a strong presence in Dubai, specializing in helping brands connect with their target audience through powerful influencer partnerships. The agency was founded by Bhawna Sethi, a thought leader in the influencer marketing industry, and is known for its hands-on approach to every campaign. Letsinfluence works with a team of talented marketers and creatives to deliver campaigns that drive engagement, brand awareness, and conversions.

Letsinfluence has built a reputation for developing influencer campaigns that not only deliver immediate results but also foster long-term relationships between brands and influencers. They offer a comprehensive range of services, including influencer discovery, campaign strategy, content creation, and performance tracking. Whether you’re looking to reach new audiences or scale your current efforts, Letsinfluence has the expertise and experience to help you achieve your marketing goals in Dubai’s competitive market.

Key Services:

• Influencer Discovery and Partnerships
• Campaign Strategy and Planning
• Content Creation and Storytelling
• Performance Tracking and ROI Analysis
• Full Campaign Management

Benefits of Working With A Top Influencer Marketing Agency in Dubai

Hiring a top influencer marketing agency in Dubai offers several advantages, particularly in a market as unique and dynamic as the UAE. Here are some of the key benefits:

• Local Market Expertise: Influencer marketing agencies in Dubai understand the region’s cultural nuances, audience preferences, and market trends. They can help you tailor your campaigns to resonate with local consumers, ensuring higher engagement and brand affinity.
• Access to a Vast Network of Influencers: Top agencies have established relationships with a wide range of influencers, from mega to nano. This means you’ll have access to the right influencers who can authentically represent your brand and engage your target audience.
• Data-Driven Campaigns: Leading agencies utilize advanced analytics and insights to track the success of your campaigns in real-time. This helps in optimizing your strategy for maximum ROI and allows for more informed decision-making.
• Content Creation Expertise: These agencies don’t just connect you with influencers, they also provide end-to-end support in content creation, ensuring that the messaging aligns with your brand’s identity while also being engaging and shareable.
• Cost-Effective Solutions: While influencer marketing can be expensive, top agencies in Dubai offer flexible and scalable solutions that can fit various budgets, ensuring that even smaller brands can leverage the power of influencers effectively.
• Increased Brand Credibility: Working with trusted influencers can significantly boost your brand’s credibility. Influencers are viewed as third-party advocates, and their endorsement can increase trust and authenticity, leading to higher brand awareness and conversions.
• Comprehensive Campaign Management: From identifying the right influencers and negotiating contracts to managing content creation and analyzing campaign performance, these agencies handle every aspect of the campaign, saving you time and resources.

Partnering with a top influencer marketing agency in Dubai can transform your brand’s visibility and impact. Whether you’re looking to launch a new product, enter new markets, or enhance customer loyalty, these agencies provide the expertise, tools, and insights to help you achieve your goals.