PROCUREMENT

Snapchat….MEMORIES…yet another change!

Oct 04, 2018

Social Media Platforms

Snapchat….MEMORIES…yet another change!

SNAPCHAT MEMORIES?!

A day in the life of a social media network is a lifetime and Snapchat is rolling out the changes again. Last time we spoke about Snapchat, they had revamped the discover section, this time they are bringing in Snapchat “Memories.”

Interesting, but what does it mean? Snapchat had always been about creating photos, videos or “snaps” and for them to disappear within a timeframe of them being opened. Now with memories, Snapchat is enabling users to save content within the platform, where they can re-watch, revisit or re-upload the content. Rather than having to scroll through your photo albums on your iPhones for hours trying to find that hilarious video, you’ll now be able to find it by searching through content saved on the app. Pretty nifty right?!

Interestingly, users will also be able to upload pictures and content from outside the app. So, you can upload a picture from your phone that you’ve previously taken or save a Facebook picture and upload it… expect more catfishes on Snapchat now! You can also expect filtered editing and photoshopping of pictures, something that was previously reserved for Instagram.

It’s been said that this change will see Snapchat begin to rival Facebook, by appealing with wider demographics to use the service. When you’ve introduced an older friend to the app, one of the questions you’d of been used to hearing is “why don’t my pictures save”

It’s also seen as a way of getting users to stay on the app for longer, which will enable Snapchat to rival Facebook for the major digital ad spend! It’s a pivotal moment for Snapchat and it would be well worth keeping an eye on this one to see what happens next!

Our Influencer marketing agency and Social agency are located worldwide, with our agency network based in the USA, UK, UAE and China.

If you want to receive our industry insights, visit our Influencer Marketing & Social Media blogs here.

@ Socially Powerful

[cta]

 

Popular Blogs

Most Popular Instagram Hashtags | Tiktok Hashtags | Instagram Monetization | Facebook Banner Size | Snapchat Influencers | Most Subscribed Youtubers | Best Time to Post on Youtube | UK Twitch Streamers | Female Twitch Streamers | Popular Tiktok Songs | Male Tiktok Influencers | Lgbtq Tiktok Influencers | The Rise and Fall of Clubhouse  | Influencer Marketing on Clubhouse | LiketoKnowit | Pretty Little Thing Instagram| Social Marketing Agency

 

Author

author image

James Hacking

Writer

Socially Powerful, founded in 2017, stood as pioneers of the influencer marketing industry. Today we are a global social marketing agency and technology company.

latest posts

Social And Influencer Marketing News + Insights

post image

May 23, 2024

Influencer Marketing Agency

InfluenceOptima: The Marketing Tech Stack Increasing E2E Influencer Marketing Efficiency

Read more
post image

May 23, 2024

Influencer Sessions

Influencer Sessions: Get To Know @yasmindan

Read more
post image

May 23, 2024

Marketing News

Perfectly Proud: How to Create Pride Advertising Campaigns That Resonate in 2024

Read more
post image

May 22, 2024

Marketing News

How Far Can Celebrity Endorsements Really Take A Brand?

Read more
post image
post icon

May 22, 2024

Influencer Marketing Agency

Top 20 TikTok Marketing Agencies in the U.S. in 2024

Read more
post image
post icon

May 22, 2024

Influencer Marketing Agency

Top 20 Social Media Marketing Agencies in the U.S. in 2024

Read more
View all blog posts chevron icon

Get in touch

We'll show you how to start powerful conversation, drive social engagement, build your brand, hit sales targets or meet other goals you have, wherever you are in the world.

Work with us chevron icon