Blog

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YouTube is clearly the biggest video streaming platform in the world with over 2 billion monthly active users. The site was created in 2005 and has since become dominant in the daily lives of the majority of the world’s population. As YouTube is such a huge platform […]

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Underestimating the power of a single hashtag is every marketer's downfall.Though they may appear to just be words at the bottom of your screen, hashtags are proven to make or break your content strategy. Use them correctly a […]

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Social media is full of influencers who produce content from a number of genres such as beauty, […]

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Social media is, without a doubt, one of the most important places to be for brands and consumers. It provides a fantastic opportunity to build relationships and communicate directly from brand to consumer, and vice versa. However, it is important that this relationsh […]

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We live in a time where the majority of the world is restricted to staying at home, so it comes as no surprise that people are using social media more than ever before. For this reason, influencer m […]

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The internet that we use today is chock-full of videos of all different kinds. Every social media platform makes videos easily accessible to its users, typically being a main feature of sites like […]

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Celebrities are perhaps the most influential people on social media. They easily create a strong online presence thanks to their huge fan base. For this reason, social media is flooded with celebrity influencers who partner with brands to promote a range of products. […]

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There are countless ways brands can use influencer marketing. For some brands, influencer marketing platforms are used as a one-off campaign strategy. For others, it’s a continuous sales routine that drives most of their sales. […]